The #1 Reason Most Website Projects Go Over Budget.  

We're all on a budget these days, right? So when it comes time to redesign a professional website, business owners are always looking for ways to save a few nickels. What no one tells them (until now!) is that in order to get the very best deal on a fantastic website, they need to come to the table prepared. Join us as content strategist (and former web developer) Jenny Magic talks about the four things you need to have figured out before you hire a web developer (or social media, PR, or marketing firm). We'll talk about business objectives, conversion metrics, target audiences, and planning for content. This interactive session will leave lots of time for Q&A so come ready with your questions!  

 

Jenny Magic is the founder and CEO of Better Way to Say It, a content marketing firm based in Austin, Texas. Jenny and her team specialize in helping companies around the country get to know their target audience and craft tailored website and social media content. Independently and in partnership with web developers, Better Way to Say It helps integrate content strategy early in the web design process, keeping projects on time and under budget.