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Aggie Business Luncheon - Business Lessons Learned from the Fast Lane

Scott Black
President, TimePiece PR & Marketing

For many business owners, running their company is much like driving down a deserted street at night with broken headlights. They have a general idea where they want to go, but often end up getting lost because they’re so preoccupied with getting somewhere that they didn’t stop to plan their trip, pack the right gear or prepare for contingencies.

Taking real-life examples from his work with a brand range of successful clients and drawing on personal experiences soaring through the air, skimming the waves or racing, Scott Black, president of TimePiece PR & Marketing, will explain how even large companies can get into trouble or miss their markets entirely when they don’t do their homework.

In “Business Lessons Learned From the Fast Lane,” you will hear:

•    How creating balance - from product offerings to the marketing program - will keep “all four tires” on the track for their organizations
•    Why teamwork is critical success when skimming the waves of business
•    How they can use the same strategy employed by companies like Harley Davidson to make a slight shift in their branding that can revolutionize their marketing

Scott's Bio

 

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  • A former member
    A former member

    great meeting

    April 11, 2014

  • Glen F.

    Great presentation on marketing and awesome networking with fellow Aggies!

    April 2, 2014

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