Work hard, play hard...but is your life balanced? We constantly measure our successes and misses, then report metrics to the top. New ideas and requirements come in daily from all directions, within ever changing market landscapes. We tune and tweak to increase downloads, clicks, likes, follows - and ultimately - sales. We are in a state of "Kaizen" - constant and continuous improvement. If you are like me, you truly enjoy marketing and have had some pretty great experiences that have led you to where you are today. You also love learning about new ideas and technologies. However, it's hard to find time to research and educate yourself because, let's face it. Life in this valley is fast paced and crazy busy. This group is dedicated to sharing experiences, ideas and technologies in marketing. Commiserate and celebrate with like-minded people who love marketing in this crazy, fast-paced valley.