Aha!Local University is targeted at owners, operators, or marketers of businesses that want to reach local prospects: retail, trade services, professional services, and any others that rely on local traffic and revenue. These local prospects now use online channels to identify companies they want to do business with. Because online marketing is dynamically changing, the typical business owner can be overwhelmed and confused about which tools are the right ones for his or her business to reach local prospects.

Over the course of the curriculum, the university will examine a broad range of online marketing tools and techniques for reaching local audiences. This will include: local listings, paid advertising, social networking, review sites, location- based services, coupons, and mobile marketing. The goal of the educational series is to help business owners identify the appropriate online marketing mix for their businesses, and arm them with enough knowledge to properly evaluate potential service providers or determine if they can do it themselves. At the end of each session, attendees will come away with a checklist of the most important things to do or consider for that topic.

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Welcome to Aha!Local University, where you will learn how to market your business to local customers online!

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What's new

  • New Discussion
    Jan Kabili Jan Kabili started Getting Started with Photoshop class tomorrow morning April 12
    April 11 at 10:49 AM
    Jan Kabili

    "Hi: I'm teaching Getting Started with Photoshop at Boulder Digital Arts Thursday morning 9am-12pm. I'd love to see you there. I've also been teaching for many years online at lynda.com . Register at http://www.boulderdig......"

    Read more…
  • New Member
    Lisa M. Salter Lisa M. Salter joined
    December 15, 2011 at 12:45 PM
    Lisa M. Salter
    "Hi, I am Lisa M. Salter! I am an independent representative for Team Beach Body (P90X, Insanity, Hip Hop Abs...) as well as marketing my business with My Video Talk. www.video4coach4cause.com http://lsalter.myvideotalkpro.com thank you"
  • New Member
    Vicki Vicki joined
    October 12, 2011 at 9:16 AM
    Vicki
    "This sounds like an awesome group. Not sure when you're next meetup will be but I would love to come when it happens."
  • New Member
    Marsha Burch Marsha Burch joined
    May 31, 2011 at 8:50 PM
    Marsha Burch
    "I am co-owner of POSHsplat a paint and wine studio on the Pearl Street mall. We just opened April 1st 2011 and feel we need to learn more about how to use social media. We see ourselves as a Cure for the Ordinary night out."
  • Group Review
    Chuck Huggs Chuck Huggs wrote a group review
    May 11, 2011 at 10:34 AM
    Chuck Huggs
    "This was a very helpful and informative group session."
  • New Rating
    Chuck Huggs Chuck Huggs attended Aha!Local University Session 4: Social Media
    May 11, 2011 at 10:34 AM
    Chuck Huggs

    "Eric Elkins presentation on social media was incredibly helpful. His presentation was very informative and well-organized...."

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  • Group Review
    Katherine Velasco Katherine Velasco wrote a group review
    May 11, 2011 at 9:18 AM
    Katherine Velasco
    "Glad I joined."
  • New Rating
    Katherine Velasco Katherine Velasco attended Aha!Local University Session 4: Social Media
    May 11, 2011 at 9:18 AM
    Katherine Velasco

    "Provided great insight on how you can use social media in a broad spectrum of businesses and different purposes."

    Read more…
  • Group Review
    Eric Keeney Eric Keeney wrote a group review
    May 11, 2011 at 8:52 AM
    Eric Keeney
    "See above."
  • New Rating
    Eric Keeney Eric Keeney attended Aha!Local University Session 4: Social Media
    May 11, 2011 at 8:52 AM
    Eric Keeney

    "Frankly - I can't believe more people aren't taking advantage of these FREE sessions. A wealth of information and insight is shared week after week. High value in my opinion. Thanks Tracy!"

    Read more…
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