Appsterdam Guru Session: App Marketing Best Practices

In this Guru Session, we will be our own Gurus!

This afternoon event aims to get the best out of the Appsterdam community. We would like to get at best practices for successful app marketing by collecting, discussing and reviewing the experiences of members of our own community. Ultimately we would like to select critical success factors for successfully marketing your own app today.

Topics will be:

• Appstore submission (timing, keywords, getting highlighted, alternative stores etc.)
• Publicity (free press, reviews, social media, own website etc.)
• Pricing models (free/paid, lite/pro/fremium, free promotions, ads etc.)
• Other (international launches, US/rest of world, local languages etc.)

Agenda:

12:00-13:00: Doors open
13:00-17:00: Session starts
17:00-18:30: Pizza/beer

Because of the nature of this discussion, we would like to only invite members who have launched their own app so we can share real-life experiences about the above topics. For anyone else interested: we will share the outcome of the discussion afterwards in a Wednesday Lunch Lecture so everyone can benefit from it!

Before the event we will send all participants a short e-mail in which we will ask you a few short questions about your app(s) in order to be well prepared and get the most out of the session.

Your moderator and host for the day will be Paul Darcey and Eddy Oosterhuis.

Join or login to comment.

  • Robin Puthli

    It was good to hear other app developers experiences. What i would have liked to hear was someone with a good marketing background. Perhaps for a follow up session it would be nice to take a number of existing apps and spend half an hour thinking about ways to improve their marketing.

    1 · January 20

  • Marius Kapteijn

    It was very interesting... Great to learn from each other and meet some other developers..

    January 18

  • Ralphius

    Inspirational.

    1 · January 17

  • Almar van der Krogt

    Good idea. Good crowd.

    January 17

  • Michiel

    Is this for people that developed only a native app, or as well for people with a web app, or hybrid app?...

    January 14

    • Eddy Oosterhuis

      Web/hybrid apps are fine too - the focus is on marketing activities.

      January 14

  • Ralphius

    Is this for people with an complete app already? I might want to visit for learning purposes.

    January 7

    • Eddy Oosterhuis

      The idea of this session is indeed to discuss and review each other's actual experiences with app marketing. For learning purposes I would like to recommend the WWLL we will plan afterwards to share the results and conclusions of the event.

      January 7

    • Michiel

      Graag 2 keer organiseren, er zijn genoeg mensen voor 2 bijeenkomsten, toch?

      January 14

  • Gavin Morris

    Which WWLL is planned for the outcomes and results? Would love to attend and learn please!!!

    January 10

    • Eddy Oosterhuis

      Date of WWLL is still TBD, depending on the outcome of the workshop and availability of speakers - we may want to ask one/two participants to share particular experiences. We will make it clear in the WWLL invite that it's related to this session.

      January 11

Your organizer's refund policy for Appsterdam Guru Session: App Marketing Best Practices

Refunds are not offered for this Meetup.

Log in

Not registered with us yet?

Sign up

Meetup members, Log in

or
By clicking the "Sign up using Facebook" or "Sign up" buttons above, you agree to Meetup's Terms of Service