September 10, 2009 · 6:30 PM
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Keynote Speaker Event with Bill Hunt: Getting More out of Your Search Programs
Times are tough and we are all challenged to wring that towel to ink more opportunity from our search programs. Whether you're an advertiser, agency, operate a small site or are one of the big boys, Bill Hunt, co-author of the best-selling book "Search Engine Marketing, Inc.", will give you the tools, ideas and motivation to go back and start looking deeper into your search program to find those nuggets which will make you a hero and virtually guarantee job security. Bill will offer tips for paid and organic search along with best practices for integrating paid and organic data to identify gaps in your program.
Sponsored by TwentySix2 & Search Engine Strategies (SES)
Event begins at 6:30 pm (cocktail hour) and the speaker will start at 7:30
Pricing: $25.00 in advance / $35.00 at the door
Admission includes two drink tickets and appetizers
Venue: Goizueta Business School at Emory University
Free parking is available adjacent to the business school in the Fishburne Parking Lot accessible from N. Decatur Road. Student volunteers will direct you from the parking garage to the event venue.
About Bill Hunt, President, Back Azimuth Consulting:
Bill is considered the top thought leader on Global Search Engine Marketing and Social Media. He is an internationally recognized Search Marketing expert who has spoken at conferences in over 30 countries. Press, industry analysts and corporate leaders frequently seek Bill’s advice to effectively leverage Enterprise and Global Search Marketing and Social Media strategy.
Bill has previously been the CEO of two of the largest Global Search marketing firms, Global Strategies and Outrider, both of which were acquired by WPP. As the CEO of these companies Bill grew them to be highly respected market leaders and oversaw the global expansion providing strategic search marketing services for many Fortune 100 companies such as Adobe, Cisco, IBM, Intel, Nestle, P&G and Zurich Financial.
Bill is the co-author of the best selling book "Search Engine Marketing, Inc.:Driving Traffic to Your Company's Web Site" from IBM Press, now in its 2nd Edition. Bill also writes a popular blog on search and social media marketing at www.whunt.com.
Bill is currently on the Board of Directors of the Search Engine Marketing Professional Organization and is active in growing SEMPO’s international base of members.
Bill earned a B.A. in Asian Studies/Japanese from the University of Maryland, Tokyo Campus, and a B.S. in International Business from California State University, Los Angeles and work towards an MBA. Bill is also a veteran of the Marine Corps.