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September Meetup: Case Study - A Lean Roller Coaster Ride.

What happens when you become fearless? When you take 16 years of success building web apps for clients that have reached millions of users and decide the time is right to build your own product?

In this presentation, Pam & Tom Krengel, co-founders of, will share their lean journey. They'll tell why they built a product for themselves and talk about the dangers of falling in love with your product.

From those ashes they'll share how they changed courses with Lean principles, kept an open perspective by running experiments, and learned that even being wrong can get you closer to the truth.


Pizza and drinks provided by OtherInbox. Conference room provided by Capital Factory.

Join us afterwards at Buffalo Billiards for drinks.

6:30-6:45pm Sign-in and socializing

6:45-7:00pm Announcements, General discussion, Pizza

7:00-8:00pm " Case Study - A Lean Roller Coaster Ride" - Pam & Tom Krengel

8:00-8:30pm Q&A / Wrap-up

8:30 - ?pm Buffalo Billiards (Brazos and 6th).

Please RSVP as space is limited!

Join or login to comment.

  • Emiliano V.

    A great account on the importance of not falling in love with your product and staying objective even when the results are unexpected. Pam is a wonderful presenter!

    September 18, 2013

  • Bill P.

    Awesome. Thanks Pam and Ted for sharing. It was an outstanding meeting. Great lessons learned - and taught!

    September 18, 2013

  • Roger L. C.

    I appreciated Pam's candor in this session and the humility of the presenters in previous sessions. Lean startup is about learning, so hearing about both the successes and mistakes that others have experienced is helpful.

    On the topic of problem interviews and customer development and discovery, I've written a blog entry on some of the top "gotchas" to avoid:

    2 · September 18, 2013

  • Ramesh S.

    I will be looking out for those safety bars coming down early. I walked away inspired to do the hard work of talking to customers.

    2 · September 18, 2013

  • Blake G.

    Pumped for this one. Pam and Tom rock and have been iterating their way to success in this sector relentlessly...

    September 13, 2013

  • A former member
    A former member

    So nice to see our students from Lean Startup Machine building their businesses and sharing the knowledge!

    1 · September 13, 2013

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