BOYCOTT OF NON-BLACK BEAUTY SUPPLY STORES

From: LaRetta Ann T.
Sent on: Tuesday, October 6, 2009 2:14 PM
Thank you Carol Eunice for this info:

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Going Against the Grain Group Newsletter

Taking it Back University - Beauty Supply and Retailing

"Courses, Proven Systems, Consulting"

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Greetings!

FOR IMMEDIATE RELEASE


PROFESSOR-ACTIVIST LEADS ONE WEEK NATIONWIDE BOYCOTT OF NON-BLACK BEAUTY SUPPLY STORES.

Atlanta, GA October 5, 2009 - Professor Devin Robinson, an economics professor at Oglethorpe University in Atlanta, GA and best-selling author of Taking it Back: How to Become a Successful Black Beauty Supply Store Owner, will lead a one week long boycott against Non- Black Owned Beauty Supply stores.

Robinson stated, "Blacks make up 96% of the consumers of these stores, yet represent less than 5% of the retail ownership." As a previous owner of 3 locations, Robinson understands the industry inside out and offers comprehensive solutions for Blacks to recapture this industry. "The problem is with the distributors. Distributors are mainly Non-Blacks and they handpick who they will distribute products to.. This oftentimes leaves aspiring black owners disenfranchised", said Robinson.

The national boycott will take place from November 16th - 22nd and will be highly supported by some of the country's top Black Media. Robinson, who founded Taking it Back University (www.takingitbackblack.com), has been featured in Ebony Magazine for his work surrounding this issue and over the years has been working closely with his friend, syndicated radio host, Michael Baisden to keep the awareness high.

Robinson expects this one-week boycott to be an automatic people-designed stimulus package for the Black community. He said, "If Blacks only shop with Black-owned beauty supply stores for this one week, we can expect to send $66.5 Million to the black communities. This will send a clear message to distributors on how valuable the black retailer can be."

Robinson will tour the country assisting with rallies and building awareness during the boycott. His tour begins with a Boycott Launch Banquet organized by The Black Hair Project in St. Louis, MO, where he will be the keynote speaker along with other prominent beauty industry professionals.

To schedule an interview or appearance with Professor Devin Robinson please contact: The Going Against the Grain Group at[masked]-6699.


Contact:
Going Against the Grain Group
Taking it Back University
Ph:[masked]
www.takingitbackblack.com
www.iamgoingagainstthegrain.com
www.devinrobinson.com

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