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What Made Steve Jobs So Damn Good!

How Web, Graphic, Software and Program Developers

Can Use Marketing Principles To Generate More Customers

& What Made Steve Jobs So Damn Good!

One Hour Interactive Lecture, History and Marketing Lesson

Wednesday, May 16, 2012 @ 6:30 pm

At CoWorkTampa

(In conjunction with Tampa Bay PHP Meetup)

Presenter: Dan Jenkins is the principal of The Grapple Hook Group, A B2B Industrial Marketing and Research firm based in Tampa. His areas of specialty include heavy equipment, industrial products & services.

Steve Jobs Marketing Techniques You Will Learn:

  • Embracing Culture
  • Understanding The Market Place
  • How to Take On Competitors
  • Product Positioning
  • Customer Development
  • Market Segmentation
  • Product Development
  • Promotion Techniques
  • Presentation Techniques

Join or login to comment.

  • A former member
    A former member

    CoWorkTampa is a such a great place to have meetups and Dan was a great speaker!

    May 17, 2012

  • Felix A. H.

    Speaker was entertaining and interacted with the us.

    May 17, 2012

  • Chris A.

    Great presentation. Speaker was knowledgable and engaged the crowd.

    May 17, 2012

  • Rolland L.

    Will do. I'm getting tight on time here too. Not sure I'll make today's meetup.

    May 16, 2012

  • Felix A. H.

    Black turtle neck shirt, blue jeans and sneakers :-D

    May 16, 2012

  • Rolland L.

    Regardless, there is something to be learned here. While your point may be valid and it is one shared by many, Steve Jobs did leave valuable lessons behind and a word to the wise as someone once said: "Absorb what is useful, discard what is not". The day is pretty tight for me, but I plan to be there. In the very least, I want to meet you guys finally. C'mon Brian, lets at least meet and say hi :^)

    May 16, 2012

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