Join Kristina Drury, founder TYTHEdesign, on November 12, 19th, and 26th for a new class series on Design Thinking: Using Strategic Problem-Solving for Social Good.
***This is a 3-Part Classes Series. Classes can be bought individually or as a package at a discount
• Class #1 – Design-Thinking from Theory to Practice (Tuesday, 11/12)
• Class #2 – Design Research to Understand Your Community’s Needs (Tuesday, 11/19)
• Class #3 – Co-creation with Your Community and Colleagues (Tuesday, 11/26)
Are you looking for new approaches to problem-solve? Do you need to reconnect with your community or client base to better address their needs? After years of implementing design-thinking into their daily work, TYTHEdesign has tailored a series of classes focused on how the theories translate into real world, real work experience. This series of classes, hosted by Be Social Change, will demystify design-thinking based frameworks and translate them into approachable strategies to help you better connect with your community, innovate within your team, enhance new and existing services, and increase your impact.
Each interactive class will introduce design-based frameworks, provide real world examples of implementation, and facilitate hands-on modeling to bridge the gap between theory and practice. You will walk away with strategies that can be easily customized to your work and community, providing a regenerating source for creativity and collaboration. Come ready to learn, share, and engage!
This is a paid class. Purchase your ticket here:
Who This Class is For:
Individuals and teams in the social good, non-profit and entrepreneurial community looking to:
• Integrate design-thinking into their daily problem-solving
• Better connect with their users and community
• Develop better services and products by involving their community and colleagues in the creation process
What You’ll Learn
Class #1 – Design-Thinking from Theory to Practice (Tuesday, 11/12)
Design-thinking is a user-centered methodology that TYTHE implements on a daily basis when approaching problem-solving with clients, communities and colleagues. It helps you to empathize with your audience, design to their needs, and experiment with solutions. In this class you will not only learn the tenets of design-thinking but understand how they translate into your daily work and interactions with your team. Through activities, case studies and interactive modeling, you will learn: a process for thinking through problems, how to build the capacity for user-centered empathy, and ways to efficiently brainstorm. In short, you will learn how to turn design-thinking from theory into practice.
Class #2 – Design Research to Understand Your Community’s Needs (Tuesday, 11/19)
Find out what your users really need and want from the most direct source… them! In a dynamic and interactive environment, this class clarifies how to engage with your communities, clients and consumer-base by providing a structured approach to ethnographic and design research. Plunge into the process that designers use, but not necessarily need to be a design. Through strategies for collaboration and user- insight, this workshop helps you check your assumptions and see beyond them. Find out what your audience wants so that you can reach as many people as possible in the most impactful way. You will gain skills in how to build a framework around what type of research works best for identifying your user’s needs, keys to empathizing with your client, and tips for approaching and engaging with your community. By implementing these strategies you will keep your services and products at the forefront of innovation and relevancy.
Class #3 – Co-creation with Your Community and Colleagues (Tuesday, 11/26)
Co-designing can be essential to gain support for new initiatives. By facilitating participation from stakeholders and community members you encourage their trust, integrate their agendas into the process, and establish their investment in the outcome. This class identifies the tools and strategies to use in order to maximize working with communities and colleagues. We will engage in a variety of activities on how to brainstorm and prototyping/testing new ideas in a participatory design process. We identify tools for creating buy-in from staff or users when promoting a new policy, product, or service, and for engaging with a variety of stakeholders or community members. In addition, we will provide framework for the process of investing in their opinions and determining how to be inclusive and efficient at the same time.
A designer, educator, and entrepreneur, Kristina Drury is the founder of TYTHEdesign, a design strategy firm that support organizations working towards positive social change. Prior to starting TYTHEdesign, Kristina worked as the NYC chapter head for Project H Design, a non-profit focusing on product design for social change. While there, she was one of the lead designers of Learning Landscape, an educational active-learning playground installed globally, and also featured at Cooper Hewitt’s 2010 National Design Triennial. Currently, Kristina is a visiting Professor at Pratt Institute, and has taught workshops with the New Museum – Ideas for the City Festival, Pratt Institute, Startingbloc, SVA Design for Social Innovation, and is a master teacher with Skillshare.
TYTHEdesign is a collaborative design strategy firm for non-profits, social ventures, education/cultural institutions and city government agencies. Through our services we help organizations streamline their potential for community engagement, service delivery, workplace efficiency and helping them to increase the impact of their work. Our services include service delivery and system design, graphic communications, community engagement, space strategy and workshops and training. TYTHEdesign has worked with such organizations as NYC Department of Education, California State Library, The Feast, Sustainable South Bronx and TEDxBrooklyn. Recently they were awarded the recognition of finalist in the Victor J. Papanek Award for Social Design 2011 and a runner up in the 2012 Core77 Design Award in Education Initiatives.
Want to learn more? Check out www.tythe-design.com
About The Makers Institute
The Makers Institute is the education arm of Be Social Change focused on building a pipeline of entrepreneurial problem-solvers tackling the most pressing social and environmental challenges of our time.
The Makers Institute serves as a platform for leaders in the social innovation, business, and technology space to share their knowledge and expertise with passionate professionals wanting to engage in work that creates meaning, purpose, and impact. By connecting and leveraging the power of existing human and social capital, The Makes Institute is creating a community of social change starters, makers, andamplifiersbuilding the next generation of careers and organizations that will change the world. Learn more about the Makers Institute >>
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