If you're an author of fiction or non-fiction, I'm going to take a wild, completely inappropriate guess about where you are with your book...
My guess is: you'd like to be able to reach a much wider audience than you currently can.
How do I know this? Because this is the one thing nearly every author tells me.
You know that you can expand your readership in the world, spread your valuable message, and earn a lot more in your career, if you could just "crack the code" of how to get readers eager to read the story inside you.
This is going to sound arrogant, but I'm going to say it anyway, because this is urgent. In a very short time, I have become a highly experienced sales person and successful coach and trainer - I've cracked the code and figured out how to be a bestselling author. Beyond that, I've figured out the whole business model of how to take your book and convert it into a bestseller, so that the reach of your message--and your potential earnings--is no longer limited by the hours in your already busy day.
If you don't know me already, my name is Beth Barany. I'm known as "Beth, the Bestselling Editor" as I have been the editor for two bestsellers. As an author, speaker, and columnist, I'm one of the most successful and well-paid book coaches in the nation. And having coached clients who are, themselves, coaches to executives, I am a coach to the coaches.
However, until a year ago, I put most of my attention on creating products instead of selling products. Last year, I decided to learn what it takes to sell books with a simple, step-by-step process. I wanted people's written works to have a wider reach than just family and friends.
Now, using the skills I've developed (in most cases the “hard way”), I am getting my clients' books to hundreds more people than they were ever able to reach before on their own.
In a moment, I'm going to share with you how you can get access to learn how to become a bestselling author. But before I do that, I have a few questions for you...
• Have you published a book, and had the thought, "My book should have double the number of sales!" Have you ever asked yourself, "I know my book is good -- how can I have more people lining up to buy it from me?"
• Are you stuck with the same number of people who tend to buy your book, or say they'll buy your book?
• Does the idea of increasing the number of people on your mailing list, your author platform, scare you?
• Are you afraid that the work of building a loyal readership may be too hard for you to do? Does it ever seem hopeless?
• Do you worry that your business may never grow beyond natural word-of-mouth? That you'll basically remain anonymous beyond your small group of family and friends?
If any of these questions were a "yes" for you, then you need to attend a free introduction I'm giving on "How to Be A Bestselling Author: 3 Essential Tips to Building Your Author Platform Now (Whether You're Published or Not!)" This introduction will take place at the TechLiminal at 268 14th St, Oakland, CA on August 5th, from 7-9pm. This evening is specifically designed for you if:
• You are already published or are working on a book, but you want to be a world-class bestselling author.
• You have a reasonable online presence -- such as Facebook, Twitter, or LinkedIn - -and you want to go from spending your time with online socializing to doing online social networking and selling your books through your social networking. (It can be done!)
• You want to build your audience by building your list in a way you feel comfortable doing.
• You just *know* that you'd be living your true purpose if your book sold to large audiences.
Marketing (and Selling) Your Book Can Be Fun!
You may think that marketing and selling your books is a scary prospect, but actually marketing and selling is essential to your career as an author. And if you uncover your style of marketing and selling, then ultimately you will sell more books.
When my first book came out in Spring 2008, Overcome Writer’s Block, I barely marketed it. When my second book came out July 2009, Writer’s Adventure Guide, I did the minimum and quickly focused on other things, like earning a living. I was overwhelmed by all my book marketing options, and chose actions at random.
Probably not the most effective.
Then, I attended a lecture by Patrick Swertdfeger, the author of Webify Your Business 2.0, and learned about social networking. He made the tools like Twitter, Facebook, LinkedIn and YouTube.com seem like so much fun. I realized something. That marketing my books could be fun, if I did the things I liked. And what I liked was using social networking. These tools capitalized on my strengths: writing, connecting with others, and chatting.
So, I have a question for you. You know you need to get the word out about your books. So, what is fun for you about marketing?
I can help you find it so that you may become a reluctant marketer no more. This is what I'm proud to share with you in "How to Be A Bestselling Author: 3 Essential Tips to Building Your Author Platform Now (Whether You're Published or Not!)" And I promise you, you'll get a ton of value from the evening whether you sign up for my upcoming Bestselling Author Event or not, as I'll be sharing with you some of my juiciest secrets that night. It could be the most important night of your entire career as an author. Think of how many more lives you could impact -- and how much more deeply you could impact them -- if you developed the best audience-building skills imaginable. You may be depriving the world right now of your greatest gift, simply because you haven't learned how to spread it as widely as possible. There are only 35 spots left in the Bestselling Author Event, which will definitely sell out. But I wanted to make sure you had the chance to hear about the Event before it fills up for good. If you'd like to reserve your spot in the Free Intro, just click here and sign up.
Our last intro in this series were completely booked so I recommend coming 15 minutes early to get signed in and to get a good seat. You are also welcome to bring guests but we are requesting that they sign-up using the link above so we know how many to expect.
If you've already been to an Intro or know that you'd like to register for the Event please email Beth Barany at beth AT bethbarany DOT com and we'll get you registered. Additional information and dates for the upcoming Event can be found here:
So You Want to Be a Bestselling Author... Start With Your Platform
Will I see you there Thursday night?
Sincerely,
Beth Barany
Debra, Thanks for letting me know. Sending healing thoughts to your Dad.
I am sad I had to leave early! While I'm not actively trying to sell a book at the moment, your ideas apply to lots of other introvert-type activities (like, say, writing software). Really good presentation and engaging discussion!
Log in to Meetup with your Facebook account.
I was planning on coming! And my Dad got sick - so I'm flying to NJ instead. Next month!! (Assuming I'm back...)