The Boston Agile Marketing meet-up is a group of forward thinking marketers, who seek to understand the New Marketing and how best to manage marketing in a digitally disrupted world. We have presentations on new marketing topics, including; customer journey mapping, MarTech, content marketing, and customer personas, that all include an element of agile.
The agile marketing community includes; practicing agile marketers, marketers new to the concept—who are curious about using agile marketing, and members of the agile development community.
Interested in speaking, contact John Cass at email@example.com or 339 368 1955, we are looking for speakers on the topics of agile, digital transformation, customer journey mapping, marketing technologies, customer experience, CDO's and more.
Welcome to a group of forward thinking marketers.
May 19 · 6:30 PM
Agile for Account Based Marketing
4/29/2016 Unfortunately, the original speaker, David Quinn was not able to make this event, Mark Goloboy has graciously stepped in to speak about Accounting Based... Learn more
April 21 · 6:30 PM
Pete Eggleston & Agile Marketing
Pete Eggleston, Senior Vice President, U.S. Commercial Products for Aptus gives an overview of utilizing Agile Methodologies in Marketing, Business Development and Sales... Learn more
March 31 · 6:30 PM
Agile in Marketing and Development: What’s the Same, What’s Different?
Agile principles were first applied to product development teams, but are now being adapted for many functions, especially marketing. There is even an Agile Marketing... Learn more
February 23 · 6:30 PM
Change For Tonight's Program - Agile Marketing Meets Programmatic
Unfortunately, tonight's speaker was taken ill and is not able to make the event. Instead, we'll have a round table discussion about agile marketing and programmatic... Learn more
January 19 · 6:30 PM
Hacking Marketing: Great Ideas Marketers Can Borrow from the Software Community
Scott Brinker presents: In many ways, modern marketing has more in common with the software profession than it does with classic marketing management. As surprising as... Learn more