June 25, 2013 · 6:00 PM
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Speaker: Todd McMurtrey
Together with Amadeus Consulting, Todd McMurtrey founded Amadeus Digital, a boutique marketing agency. Todd oversees campaign design, PPC management, SEO, Social, mobile and a range of other services and strategies for the agency. Paired with Amadeus Consulting, he is able provide a range of technical and marketing services that are focused on helping clients build their business.
Topic: SEO – Using Search To Drive Traffic and Build Results
Businesses invest in web development with the expectations that it will drive business outcomes. This month’s meetup will walk through “optimizing” a site for search in order to help drive traffic and increase sales/leads. Using real examples and case studies, we’ll review the entire process from evaluation to implementation and measurement. This will include using popular CMS’s like Wordpress, as well as other free tools and their paid alternatives, and will include making the “financial case” for SEO.