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Creating a Facebook App on Heroku for Absolutely No Cost by Jonathan Baltz

Everyone is on Facebook.  More importantly, everyone’s data is on Facebook.  Unbeknownst to the industry, Facebook became the “go to” platform to create apps.  And now, with Facebook’s Graph API and Open Graph Protocol, it’s much easier to read from and write to the Facebook data warehouse.   For example, you can allow users the ability to sign in with their Facebook credentials and customize their experience with information in their Facebook profile.

In this session, I will discuss the Facebook Graph API at a high level, as well as some details about the Open Graph Protocol.  All of this while I demonstrate how to create a simple and functional Facebook app in Ruby that is hosted on Heroku.



Jonathan Baltz is a Software Engineer. After starting his career as a Lotus Notes developer, he moved into positions as a Business Analyst and QA analyst for a good part of the 2000s. He has been a certified Consultant and Developer for the past 4 years and has done everything from week long implementations to seemingly endless integrations. In his current position as a Software Engineer at CareerBuilder working on the platform, he hopes that his next airline flight will strictly be for enjoyment.

Jonathan is the organizer of both the Chicago Developers User Group and the Chicago Heroku User Group, both which can be found on He is also a founding partner of Formula Design Group, an interactive agency and design firm in Chicago. When he’s not burning his retina with the light from computer monitors, he enjoys spending time with his wife and daughter (until they go to sleep, when he tries to do some development in .NET or Ruby, Python and other open source languages).

You can find his website at

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  • Benjamin

    Summary: Very little content, poor presentation. Explanation: I expected a talk on how to leverage heroku to build a great facebook app for free. What we got was that Facebook has a button for a developer to create a hosted app, such as on heroku, and a tour of some aspects of Facebook OpenGraph. Given that it's a heroku meetup, and that heroku's base plan is free, I thought that "for absolutely no cost" implied it was a pretty awesome app that didn't overload the base plan, not that it was essentially "heroku create", end of content.

    I know that comes across as pretty negative, but I value my time, and I could have gotten the same content from a brief blog post, and went home to spend time with my family. On a positive note, Jonathan appears to be a very nice and earnest guy.

    July 18, 2012

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