In between the rapidly shifting world of large publishing companies and the booming universe of self-publishing lies a third option: small presses. In this meetup, publisher and publishing consultant Sharon Woodhouse, owner of Lake Claremont Press and Everything Goes Media, will help us sort out the publishing, production, financing, and marketing realities of small press, self-publishing, and hybrid publishing options.
This meetup will benefit everyone, even those who know they want to self-publish. You'll walk away with a wealth of publishing and book marketing information that will be helpful no matter which publishing method is used.
Sharon will begin with a brief introduction to the mindset of publishers, the world of small- and mid-sized presses, and pitching yourself as a savvy author with a profitable book idea. Then we'll go around the room and attendees will get 1-2 minutes each to discuss their book ideas. Sharon will respond with her best advice on how she would approach/produce/promote/sell that book for its best chance at success and profit.
She will address such topics as choosing among self-publishing, traditional publishing, and hybrid options; whether a book is even the right format for the content being discussed; the best approach to finding the right publisher for a book; the range of print and electronic publishing formats; realistic goals and attitudes for book publishing in general; approaches, mechanics, and etiquette of book proposals; creative book financing, marketing, and sales; and aligning one's book project with other life goals. She suggests you come prepared to ask the nitty-gritty questions about what publishing a book really costs and what it takes to make that money back.
Sharon Woodhouse has counseled hundreds of authors, publishers, entrepreneurs, and job-changers in various aspects of publishing, book promotion, and business, emphasizing publishing options, strategic planning for new economic realities, inexpensive and creative marketing, social media, win-win partnerships, and developing an entrepreneurial mindset. Lake Claremont Press has released almost 60 nonfiction titles on Chicago and Chicago history since its founding in 1994. Everything Goes Media will release its first book in 2013. Lake Claremont Press takes submissions for non-fiction books on the Chicago area and its history, while Everything Goes Media looks for non-fiction book proposals in lifestyle, hobby, and business categories for either niche or general audiences.