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CBN Evening - Brand & IP Essentials

  • Mar 21, 2013 · 6:30 PM
  • This location is shown only to members

We are inviting you to our FREE March CBN Evening

dedicated to Branding and Intellectual Properties

The evening will start at

6.30pm with registration

[masked]pm Guest speaker

Mrs. Shireen Smith LLB LLM

founder and owner of AzrightsSolicitors

& author of 'Legally Branded' book

will talk about

'Brand and IP essentials'

Brand is not just the name and logo!

Know-how, brands, ideas, intellectual and other intangible property are the raw materials and components that make up the knowledge products that companies sell. So understanding how to identify, protect and manage these knowledge assets is critically important.

After this talk you will be able to better understand why intellectual property is so important, and how to approach naming your products and services.

Shireeen Smith

Our fantastic guest speaker Mrs Shireen Smith is the owner of the Intellectual Property law firm (Azrights Solicitors) which she founded in 2005 and which helps people to bring their ideas to life, and to build their businesses on solid foundations.Shireen has a master's degree in Intellectual Property Law along with broader experience of handling media and technology law, employment, and commercial contracts etc.

Before founding Azrights Shireen worked at Reuters on high level IT and media contracts among other matters, and grew fascinated with the Internet. She's now quite prolific when it comes to social media, regularly posting through her various blogs and social networking accounts.

Azrights has also developed a strong focus on the online environment, helping clients with website contracts, online brand protection, data protection and other related issues.

In 2012, having witnessed many of the common mistakes and pitfalls which catch the unwary, Shireen wrote and published her first book, Legally Branded.

Legally branded

Legally Branded is a friendly, accesible guide to intellectual property, branding, copyrights and much more which aims to give every business the information they need to know to avoid many common problems that entrepreneurs and small businesses make.

Shireen has kindly offered members of CBN group an opportunity to buy her 5* rated book 'Legally Branded' with 30% off the selling price for this occassion.

You can find reviews of Legally Branded online at Amazon:

you can talk to Shireen,ask questions,start networking,getting to know
each other, exchange experiences and have some fun.

Join or login to comment.

  • Gruffudd

    Can't do Wednesdays, I'm afraid - double-booked as it is...

    February 16, 2013

    • Gruffudd

      Lubbly jubbly. I look forward to attending.

      February 26, 2013

    • Dusanka

      Me,too :)

      February 28, 2013

4 went

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