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Any freelance Content Strategists in the group?

From: Ariel van S.
Sent on: Monday, February 22, 2010 3:44 PM
Hi everyone:

From time to time I am blessed with more content strategy work than I'm able to take on myself, and would love to be networked with other freelancers in the area so that we can provide each other with referrals.? Reply to and let me know what your CS skillsets are (backend, info systems, CMS, techy stuff, ---> editorial, messaging strategy, page-level information design, etc.).

Me:

As a seasoned UX professional with an extended writing and communications background, I integrate content strategy methods into your process. I'll make sure the content works as hard as the IA to support user goals and business objectives -- not only on the site, but if appropriate, through social media channels and other contiguous customer touchpoints.

Depending on the depth of the engagement and the project, deliverables might include:

  • User research
  • Content audit (content inventory) and gap analysis
  • Content plan
  • Messaging strategy
  • Multi-channel messaging strategy
  • Style and tone guide
  • Editorial calendar
  • Page-level requirements for production
  • Content flow schematic and governance plans

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