Lisa M.


Arlington, VA

Member since:

September 6, 2011


How did you hear about DCLSC?

LinkedIn update from Pat Sheridan - speaking on lean canvas this week (9/8)

What do you hope to get from -- and/or give to -- DCLSC?

I'd like to work for a start-up that uses lean thinking not only in the start-up process, but throughout the entire business. I bring lean thinking from a large corporation's perspective - and tools for growing small business units.

What is your specialty (or specialties) with respect to start-ups?

I owned/operated my own marketing services firm for 3 years - launching a successful B2B periodical - before I was hired by one of my clients. I bring specialties including: change leadership, strategic planning, relationship marketing, brand and channel management, product commercialization, demand creation (all media, direct and with channel partners), and mentorship of high potential talent.


Hi - I'm Lisa Morton, change management leader (sales, mktg) for a $1.3B global manufacturer, an OpCo in Danaher - well known for lean. My background is B2B marketing/sales/prod­uct development. Patrick Sheridan and Josh Izenburg are MBA classmates.


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