Managing the Message: Changing Perceptions of Fundraising in 2013

"Oh, you're a fundraiser? So you're a beggar, basically."

"I hate when nonprofits contact me. All they want is my money."

"Nonprofits shouldn't spend any money on fundraising. It should all go to programming!"


Sound familiar? Too often, the reputation of fundraising can be a thorny one, creating negative perceptions of the work that development professionals commit themselves to and creating negative self-perceptions for these same nonprofit leaders. 

How can leaders help change these perceptions and reflect positively on all the good work their organizations are accomplishing?

By managing the messaging of fundraising and development, nonprofit leaders can change the conversation, creating opportunities for engagement and increasing meaningful connections between nonprofits and their constituents. 

Join us for a dynamic conversation where we'll discuss the communication tools, strategies, and tips that will enable you to craft language and messaging to help your nonprofit get ahead.

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  • Lansie S.

    Loved meeting all of the new members! Thank you so much for attending and for all your excellent questions.

    September 20, 2013

  • Moses Bombo T.

    I am in on this one

    September 19, 2013

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