This course is about developing your value proposition. We will introduce you to a couple tools used by top startups everywhere to structure their strategies and then dive into how you can start making real progress on your business.
A robust and impactful Value Proposition is essential for any business to effectively engage and connect with customers, partners and stakeholders by communicating clearly how they are different, better and worth purchasing from. It is more than a set of words, more than a set of marketing messages. It is the framework for how the business aligns its activities and output with its target customers’ needs to deliver a compelling experience that can ultimately be monetized. In this respect, the Value Proposition is key to validating your business idea; both as you startup and as you grow.
Remember that our Academy is for Dreamstake members only, so please register here if you wish to attend: http://www.dreamstake.net/index.php?option=com_community&view=events&task=viewevent2&eventid=10