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Google Analytics and Google Adwords for the Digital Marketer

This session will cover definition of a brand, all the analytics metrics and how this applies online. Several tools will be presented to evaluate online performance including keyword analysis, segmentation, tips on ad copy writing, search advertising and the structure of the account.

Highlights of the Session

1. What you need to know about your online presence
2. How does online advertising fit within your business
3. What measurements and criteria do you need to apply to your business from an online perspective
4. How does search advertising work
5. Google Analytics and Google Adwords for the Digital Marketer.

Speaker’s Profile
Elias Dabbas is an online marketing professional, experienced in managing online portals with a focus on content / media sites. He is a Google Adwords Certified Professional and specializes in SEM, SEO, and Analytics.

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  • Ali L.

    It was an awesome event, doubtlessly.

    Friends, I would like to invite you to one of the largest Cloud Computing events in the Middle-East. Cloud experts from leading IT corp. will walk us through the details and demonstration of cloud storage, assessment, integration, security etc. Q&A session in the end.

    Its a FREE event. Refreshment will be served & Free Parking available.

    Please RSVP to confirm your attendance:

    1 · May 28, 2014

  • Vinod M.

    Elias Dabbas - simply well presented and simply well received session.

    1 · May 7, 2014

  • Riyaz

    good & useful

    1 · May 7, 2014

  • A former member
    A former member

    Hi, my husband runs a start up and would greatly appreciate attending this. See you all there!

    May 4, 2014

  • Atif J.

    I really appreciate google web tool and analytics.

    2 · May 4, 2014

  • Eid Muhammad K.

    Great Opportunity to share tactics and effective use of these tools.

    1 · May 4, 2014

  • Ram

    A perfectly timed meet up, I must say. Great stuff. Excited to be apart of it.

    1 · May 4, 2014

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