Russ Chiodo, SEO copywriter, will lead us in a discussion about the role that content plays on your WordPress site. (Hint: it's not all about code and layout!).
- Content for Search Engines: Catching Google's increasingly discriminatory eye
- Optimizing content for social media: Leveraging the power of the Share
- How to say more with less: Tweaking content to increase conversion rates
We'll also bring some examples of A/B testing that focus on the importance of copywriting.
Russ just wrote a blog about the use of content strategy and Healthcare.gov - Check it out.
As always, we'll be around after the discussion to answer any WordPress Q&A and advice on plugins, themes, etc.
The conference room is in the middle of the building that also houses Tammy's Journey's and Mullhollows. Here's an image from google maps showing where to park and enter.
If you have any trouble finding us - Email Kelly your phone number and she'll give you a call.
Parking: There is parking behind Mulhollows, The Salty Duck, and Bangkok House Thai Restaurant. Enter through Tammy's Journey's and ask for the conference room.
Folks from near and far are welcome to join - We've got folks from Panama City, Pensacola, Navarre Beach, Gulf Breeze, Fort Walton, Destin and would love to meet people from the 30-A area.
This meetup is for anyone using WordPress from beginners to advanced developers. Join us!