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Solving The Content Publisher's Dilemma: HTML vs. Native Apps

Solving The Content Publisher's Dilemma: HTML vs. Native Apps

As a publisher, your job is to get content to your community. But when everyone is using different devices, OS', browsers, and even data connections, how can you cost-effectively optimize for each?

Digital Media Management consultant and entrepreneur Dorian Benkoil of Teeming Media and David Frigeri, VP Customer Operations at Artisan Mobile, will lead a hard-hitting and fun discussion of core business and technology considerations, such as:

  • Best Practices
  • Powerful IOS vs. rising Android (and all the others!)
  • User experience (multiple screens?)
  • Role of automation
  • Market reach
  • Key performance indicators (KPIs)

Come ready to learn and to share your expertise and experience in a lively 45-minute session and follow-on gathering.


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