|Sent on:||Tuesday, October 16, 2012 12:27 PM|
Hi FairCo -- Playing with price elasticity can be deadly. The major objective for FairCo is to have events that appeal to our audience and bring the community together. Even though the content for our 11/23 event on branding will still be amazing -- I refuse to be stubborn about price at the expense of creating a great event for our community and I have therefore reduced the ticket price to $10/person. I've processed refunds of $15/ticket to all those who have already registered at the original price.
So, we are really listening and trying to be responsive. I want to hear even more from you, so please click here to take the survey. And then, if you could, please consider registering for these exciting upcoming events.
Wednesday, 10/17 at 6pm at the Stamford Innovation Center -- Kickstarter and Crowdfunding 101 -- featuring the Legend of the Griz Coat.
Kickstarter represents a significant change for the way many startups get going. While Kickstarter kicked off the crowdfunding revolution, there are many more aspects to crowdfunding that entrepreneurs should know. Come join FairCo TEEM at the Stamford Innovation Center on Wednesday, October 17 for a fun and informative event on Kickstarter, Crowdfunding and the Griz Coat. Register Here.
Griz Coat co-Founder Reichstatter will lead the discussion on Kickstarter and his experience with Griz Coat.
Stamford Attorney Stephen Ganis will lead the discussion on the details of Crowdfunding.
I think this is going to be a great event and we look forward to seeing you here.
Please, Register Here.
Reduced Price!! Tuesday, 10/23, at 6pm at the Stamford Innovation Center -- Marketing Leadership Summit: Branding, From the Front Lines. --
Unique perspectives on brands and how to make them distinct from people who work in the trenches. These are experts from diverse disciplines who actually roll up their sleeves and get branding done, albeit in very different ways. Four speakers will each cover a topic that has practical application to agencies and clients facing real-world brand challenges, then come together for a panel discussion based on pre-submitted and live questions from the audience. Register Here.
Camille Kubie Founder, Esturary Branding & Design 'Using imagination to put data to work' How companies like GE are using data to communicate in new and engaging ways
John Fatteross Owner, John Fatteross Communications 'The anatomy of a brand message' What constitutes this formative communication? (It's not what they teach you in B school)
Tim Mickelborough VP Global Brand Marketing, Thomson Reuters markets div. 'Guidelines only go so far' The case for brand innovation and flexibility
Peter Leeds Founder & Principal, Gabardine 'Undoings: How brands go from magnificent to 'meh'' 5 common pitfalls
Please Register Here. This is the first in a series of more in-depth Marketing Leadership events. The content is going to be outstanding. I hope to see you here.
Thanks in advance -- and as always, if you have any ideas, please let me know!!