Come hear Ellen Jaffe Jones, the author of the bestselling book, Eat Vegan on $4 a Day, and Kitchen Divided, her newest book, which discusses the charged topic of feeding others in a non-veg household.
She is a certified personal trainer (AFAA), certified running coach (RRCA), routinely places in 5K races for her age group in the Tampa area, won 5 gold medals in local Senior Games and her 100-meter sprint times rival NCAA girls’ track team times. She was the 5th oldest female to finish the 2010 Palm Beaches Marathon, which was her 1st marathon.
Ellen was a popular TV investigative reporter/anchor for 18 years in St. Louis and Miami. She won 2 Emmys, 4 more nominations, and The National Press Club 1st Place Award for Consumer Reporting. During 6 stay-at-home years, she was a La Leche League leader and Associate Coordinator of Leader Accreditation for Missouri. She became known as "Earth Mother in a Suit" when she left TV to become a successful Wall Street financial consultant for 5 years. She was a media consultant and trained cooking instructor for Physicians Committee for Responsible Medicine (PCRM) often doing 2 classes every weekday.
She wrote her best-selling book after seeing too many news stories saying eating healthfully on a budget was impossible. Her book went to a second printing faster than any other book in her publisher’s long history. At the request of her publisher, she is working on two more books and has spoken at the largest VegFests in the US and Canada since her book came out last year. Recently, in 4 days, 5 Whole Foods stores in South Florida prepared food from Ellen's book during her talk. Her energy is endless.
PCRM’s Dr. Neal Barnard says “There is no one better qualified to write this book … Ellen has an encyclopedic knowledge of food and food pricing. I admire that unlike so many people, Ellen is not trying to sell any product, device or gimmick.
” Many seek Ellen’s expertise in modeling a healthy lifestyle, especially after her mother, aunt & both sisters were diagnosed with breast cancer. She was part of the original breast cancer gene studies.
Many media stories say her life is an experiment to beat the odds. Discovering the truth about food has been the investigative reporting job of her life.