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Beau R.

Location:

San Francisco, CA

Member since:

April 28, 2012

Networks

Introduce yourself - tell us about your current position, company, interest and/or experience in the Freemium space, etc. No time for typing? LinkedIn or personal URL is fine!

No answer yet

Are you currently involved with a company/product that is using the Freemium business model? (If yes, please tell us about it. If not, please let us know your interest in joining Freemium SF/Bay Area Meetup.)

I am currently working on a mobile-social game which will employ a freemium model. In my career I have worked fo companies in the anti-virus and Internet security, utility, digital photography, and data synchronization categories, each of which employed the freemium model to some degree.

If you have an opinion about the Freemium business/marketing model, please share it with us!

I think there are many factors which must be considered by a startup's founding team when choosing a business model, so there is not one right answer. But the freemium model has proven that it can be an extremely powerful and effective business model for some startups. My overall advice for startups considering a freemium strategy is to spend a good amount of time modeling your expected costs, potential revenues, and validating your assumptions. A common misconception is that the costs of running a freemium web service are negligible which is not really true.

Are you interested in speaking at the Meetup? Are there any people or companies you'd like to hear speak on pricing or business models? If yes, please send us an email freemteam@kachingle.com

No answer yet

Introduction

Bay Area based tech marketing and product leader with significant experience in subscription, trial to pay, and freemium business models.


Our Sponsors

  • Kachingle

    Bundling and billing subscription platform for SaaS Apps.

  • Yammer

    Hosting and speaking our January 2014 Meetup

  • Zuora

    Promotion of the January 2014 Freemium Meetup

  • Hacker Dojo

    Usually our venue host 599 Fairchild Dr Mtn View when in Silicon Valley

  • Osborn | McDerby Law Offices

    Partial sponsor when we are in SF at NextSpace

  • NextSpace

    Usually our venue host when we are in SF

  • OpenVPN

    Previous Food Sponsor

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