We're all about the Application and SaaS business models and monetization mechanisms ranging from Freemium to Premium, IAP (in app purchases), Bundling, Customer Conversion Analytics - whatever it takes to actually get users (consumer and business) to pay for Apps!

We typically have two or three speakers, each of whom shares a deep knowledge of and experience with the software monetization and business models.  All of our speakers will discuss Freemium, since it's the monetization model du jour, but other models will also be presented and discussed.  Our speakers come from many software/app/content environments including the Internet, SaaS, web, mobile, apps, and range from expert consultants, to founders, to startup CXOs, to executives in public companies.  What matters is they have something valuable to share about getting over that "penny gap"! [If you don't know what the penny gap is, you will learn!]

We welcome the entrepreneur/founder/startup team member - please come and network and share your pricing expertise, successes and failures.

We also welcome those of you from larger more established companies who are struggling (and perhaps succeeding) in the tectonic transition from licensed software to the subscription economy.

There are two hours of networking - one hour before the presentations and one hour afterwards, so you will have plenty of time to talk to other like-minded colleagues.

Freemium SF Bay Area Meetups are held each month, swapping between San Francisco (odd months) and Silicon Valley (even months).

We also blog, videotape, and share the speaker presentations at the FreemiumSFBay blog.

If you want to host the location, sponsor the food, and/or speak, please contact us using the contact form on the Freemium Meetup page.