Online Marketing Strategies

This week we have Michael Nazhekiah, Director of Marketing from Pro Marketing World. He'll be giving us some great information on marketing vs advertising, how to find your target market, and how to figure out what your customer wants.

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  • Alice

    An eye-opening, thought provoking presentation. THANKS, Michael!

    July 29, 2013

  • Alice

    Michael's answer was interesting. The short answer is "nothing". But what is interesting to learn is that marketing includes not only advertisements but in addition, careful discernment of different available media forms -- online or off-line -- that is appropriate for your target audience. So not only do offline media forms such as certain local newspapers target very specific groups but so do online forms.

    I never thought about marketing in that way before. THANKS, Michael, for an eye-opening presentation!

    July 29, 2013

  • Alice

    This may be a silly question. What is the difference between on-line and off-line marketing strategies?

    July 24, 2013

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