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Osmosis: Collin Sellman and Graeme Bayless

One Weird Trick to Make Better Games (Hint: It Involves Science)

with Collin Sellman

If you’re a game or digital application developer and ever wondered:

-How long do your players/users persist in your game/application?

-How do new features impact player/user behavior?

-What are the most popular parts of my game/application?

-How can I make my game/application more engaging?

-What tools can I use to collect and analyze data?

Join us as data scientist, Dr. Collin Sellman, provides an overview of the process of data science in digital products and gaming environments.  He will review some of the tools that can be used to collect and analyze data (web/app, platform, and log data).  He will also review several real-world examples of how simple analyses can drive important insights into player and user behavior.  Collin is currently a data scientist at Pearson Education and is focused on using data to drive improvements in digital education products and services.

Dr. Collin Sellman is a director of data science in the K-12 division of Pearson.  Collin uses data to evaluate and improve digital education and gaming products as well as to develop new, data-based products and services.  Prior to working at Pearson, Collin was a director of product management at Level 3 Communications and Qwest Communications where he developed and managed new Internet, networking, and security products.  Collin has a PhD from Arizona State University and is active in academic research focusing on digital rights management and piracy, technology standards and patents, and new product and business development.

Harnessing the Power of Games for Learning and Social Impact

with Graeme Bayless

E-Line Media Phoenix and the Center for Games at Impact at ASU will present a diverse group of projects they are working on including a game-based middle-school social studies curriculum, a Facebook game with USAID fostering civic engagement in the Middle East and game-based teacher professional development being piloted at the Mary Lou Fulton Teachers College at ASU.  The team working on these projects include game design and production leads formerly at EA, Blizzard, Activision and Zynga who have worked on some of the leading commercial franchises including Madden Football, Starcraft to Frontierville. E-Line Media is a leading developer and publisher of games that engage, educate and empower and the Center for Games and Impact at ASU is leading academic center pioneering the use of games to address societies biggest challenges.

*Please register in advance. Food, beer and wine is generously being provided by E-Line Media.


Osmosis is our recurring series of Talks, Workshops, etc in which we try to promote the saturation of information molecules through the semi-permeable membrane surrounding your brain!

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  • Joseph D.

    Wow. I was blown away by both of these guys, their knowledge, and the things they're working on! Very cool!

    July 5, 2013

  • A former member
    A former member

    Wont be making it. what a bummer, change of plans.

    July 2, 2013

  • A former member
    A former member

    Will be arriving late. hopefully I'm able to make it while the speakers still their.

    July 2, 2013

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