addressalign-toparrow-leftarrow-rightbackbellblockcalendarcameraccwchatcheckchevron-downchevron-leftchevron-rightchevron-small-downchevron-small-leftchevron-small-rightchevron-small-upchevron-upcircle-with-checkcircle-with-crosscircle-with-pluscrossdots-three-verticaleditemptyheartexporteye-with-lineeyefacebookfolderfullheartglobegmailgoogleimageimagesinstagramlinklocation-pinmagnifying-glassmailminusmoremuplabelShape 3 + Rectangle 1outlookpersonplusprice-ribbonImported LayersImported LayersImported Layersshieldstartickettrashtriangle-downtriangle-uptwitteruseryahoo


  • Jan 29, 2013 · 7:00 PM

Are you interested in becoming a better designer? The first step is expanding your knowledge of one of the most fundamental elements of web design: typography.

A strong grasp of typography is an essential skill for a web designer because 95% of the information on the web is written language.

While mastering typography can take a lifetime, this class will provide techniques and guidelines to help you create beautiful, readable typography.

In this one-night workshop, you'll get an overview of web typography with a focus on:

• Understanding typography fundamentals for improved readability

Evaluating and choosing typefaces that convey the tone of our content appropriately

Typographic planning: including type scales and type systems

Working with web fonts, taking consideration how to select web fonts for various devices (desktop, mobile, tablet) and browsers

Previous design experience is not needed. A laptop is necessary to take the class.

About the teacher:

Yesenia Perez-Cruz is a multidisciplinary designer that has spent the last three years creating beautiful, functional design systems at Happy Cog. She received a BS in Graphic Design at Drexel University. She has spoken about design at AIGA Philadelphia and SXSW Interactive. You can follow her on Twitter for more!

Join or login to comment.

  • Valerie

    I found a site where you can download all the Google Web fonts for free so that you can use them in your Photoshop comps.

    1 · February 5, 2013

  • Valerie

    I really found the criteria for picking a good web font and the font pairing sections of the talk to be very helpful. I would have liked to see the next step, coding the type for the Web. There are many different font units out there, ems, pixels, percentage, etc. and I would like to know what is best for a site that uses responsive design techniques.

    1 · February 1, 2013

  • Yasmine M.

    Hey all, Jenn Lukas wrote a helpful article on how to avoid orphans inspired by Yesenia's workshop -

    January 31, 2013

  • John D.

    Very well organized. A lot of good examples. The examples where the group was involved were particularly helpful. Also had good resources for further study.

    2 · January 30, 2013

  • Jenn L.

    I had a great time and learned a lot! I look forward to viewing those links. Also thanks for sending out the slides to follow along with. Maybe you can send the URLs for the sites in the slides as well. Especially Bosleys Pies. :)

    Also I wrote a quick piece on using NBSP (non breaking spaces) to avoid orphans/widows:

    4 · January 30, 2013

  • Corey L.

    Would have liked more examples and how to apply the concepts to my work.

    January 30, 2013

  • Yasmine M.

    Thanks for the feedback, everyone keep it coming! We'll use it to make the next class even better. If you haven't seen Yesenia's email yet, there's a full survey you can take (takes 3 minutes max) at

    January 30, 2013

  • Lucinda M.

    Yesenia did a great job on covering the basics of typography and design, and she offered some new insights for me as a working graphic designer myself. However, I was hoping I'd learn more about practical ways to use and troubleshoot type on the web. As a primarily print designer, the vagaries of web design tend to overwhelm me, so I need concrete "how to's". I will be going back and looking into the huge list of sites and plugins she mentioned, which were invaluable.

    2 · January 30, 2013

  • Jessica K.

    Overall, I was glad to be there and to witness the first-hand perspective of someone working so successfully with type at Happy Cog. I was a little let-down though that the content really only spanned about one of the two hours. I was expecting that she would go more in-depth and perhaps walk us through a day in the life of a typical web project she works on and how typography decisions are made inside that context. More examples would have been helpful to illustrate some of the points. I suppose I felt like the surface could have been scratched just a little deeper. However, I appreciated the opportunity to be there and am glad the event was well orchestrated (despite some wifi hijinks).

    1 · January 29, 2013

  • Pamela

    Yesenia, make it a good class. I want to attend the next one!

    1 · January 29, 2013

  • Olivia H.

    Due to illness I can't make the event tonight. I hope it's not too late to give up my spot for someone else! I would have loved to attend.

    January 29, 2013

  • Josette R.

    I would've loved to go this workshop!!!!Do you know when it will be offered again?

    January 18, 2013

    • Yasmine M.

      We'll know after we review the feedback from the class, stay tuned!

      1 · January 28, 2013

  • Kelsey L.

    I saw the message about driving, but is public transportation safe to use around there?

    January 28, 2013

    • Yasmine M.

      Yep. The Blue Line is close by as are several buses.

      January 28, 2013

  • Elise

    Yasmine, how does this work since I already paid?

    January 14, 2013

    • Yasmine M.

      Hey Elise, I'll have our Finance person issue a refund and open up a spot. Unfortunately, I can't save the seat so it'll go to the next person who signs up. Email coming up!

      January 14, 2013

    • Valerie

      Thanks Elise. I was able to sign up. :)

      January 14, 2013

  • Elise

    I am going to give up my spot, Valerie, are you interested?

    January 14, 2013

  • Valerie

    Is there a waiting list?

    January 14, 2013

    • Yasmine M.

      Hey Valerie, for some reason it wasn't turned on. It's available now!

      January 14, 2013

    • Valerie


      January 14, 2013

  • cassandra

    would love to hear more! :)

    1 · December 18, 2012

  • Jessica

    Sounds interesting! I can't wait to hear more.

    1 · December 13, 2012

30 went

Your organizer's refund policy for Typography

Refunds are not offered for this Meetup.

Our Sponsors

  • FIS

    FIS is a "Women in Tech Hero” and major supporter of GDI Philly.

  • inMotion Hosting

    55% off annual hosting plans for websites and WordPress blogs.

People in this
Meetup are also in:

Sign up

Meetup members, Log in

By clicking "Sign up" or "Sign up using Facebook", you confirm that you accept our Terms of Service & Privacy Policy