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What You Should Know to Create an Effective Web Site.

What do you need to know to create the first web site for your business? Most entrepreneurs are aware that have to have a web site. However, they do not know where to start.

In two meetings we will learn what need to know before creating a web site and how to make one. Natalie MacLees  will lead the presentations. She has extensive experience in creating web sites for entrepreneurs and businesses.

Natalie MacLees is a front-end web developer and UI designer and is founder
+ principal of the interactive agency, Purple Pen Productions. In 2012 she
published jQuery for Designers with Packt Publishing. She founded and runs
the jQuery LA Users' Group and together with Noel Saw she heads up the
Southern California WordPress User's Group, organizing WordPress meetups,
help sessions, and workshops. She was also the lead organizer for WordCamp
Los Angeles 2013 and organized the first annual Website Weekend LA. She
makes her online home at

All meetings have the following format.
- Introduction of all people in attendance
- Meeting topic presentation
- New business ideas discussions
- Questions about how to improve a current business
- Networking

GroundUP Business group focus is on education and providing encouragement and support to new entrepreneurs and small businesses owners.

We stay with the main goals for this meet up group:
-To offer a friendly environment to people who want to start a business but do not how
-To offer a forum for startup entrepreneurs at any stage of their early development;
-To encourage entrepreneurs and business owners to discuss freely any ideas or problems;
-To offer current and timely information and education to all participants.

There is no selling of products or services during the meeting. Yet, we encourage networking after the official part ends

Our goal is to finish by 8:30 PM. For these that want to stay and continue to discuss ideas, we will. On numerous occasions we have stayed past 10PM. The location allow us to do so.

Do not forget to bring any new business ideas you want to discuss or share. Bring business cards.

Looking forward to see you at the next meeting!

Join or login to comment.

  • Natalie M.

    My slide deck is here for anyone who might want to refer to it:

    Also, the example site I showed is:

    I'm not affiliated with that site in any way - I don't know the business owners and I didn't build the site. In fact, I don't even drink coffee! I just appreciate their site because it is such an excellent example of how to build a business website.

    Thank you for having me at the group last night! It was a pleasure.

    3 · April 9, 2014

    • Joel W.

      Thank you! I had to miss last night, but I heard there is a part two?

      April 9, 2014

    • xiwu

      Thanks, Natalie. your presentation is awesome.

      1 · April 13, 2014

  • Larry S.

    Excellent Session

    April 9, 2014

  • Rocky

    Thank you Todor and Natalie for putting together the presentation. Building a website or computer skill is my weak link. I'm a outdoor person. I definitely learned a lot from last night's presentation. Looking forward for part 2!

    April 9, 2014

  • ted w.

    Great presentation last night, thanks Natalie. unfortunately I had to leave early, but I look forward to part 2

    April 9, 2014

  • Nickolay K.

    Thank you Natalie for your insightful presentation. I was impressed that you touched on all aspects and issues when it comes to build a website, including cost, effort, time frame expectations, mind-mapping your vision about the website and showing the whole process of creating the website.
    I am a web developer myself and I find that more often than not people have poor understanding of what is involved in creating and launching a new web site. Yes, there are a lot of tools that will help you start quickly and almost for free, but the moment you want to differentiate yourself, your site and your business from the rest, you need to tap into outside talents and hire good developer/designer/content creator.
    I am looking forward to attend your next presentation on how to build a website leveraging on WordPress platform and thank you for sharing the slide deck!

    April 9, 2014

  • jscrog

    Very Informative and speaker was excellent

    April 8, 2014

  • Kimberly M.

    Excellent presentation by Natalie Mac tonight.

    April 8, 2014

  • Larry S.

    Todor, et. al., I will be a little late. I am coming from my daughter's softball practice, which ends at 7:00

    April 7, 2014

    • Todor T.

      See you later Larry.

      April 8, 2014

  • A former member
    A former member

    Will you be having a similar event near Santa Monica in the near future. I am just about to launch a new website, and am looking to learn how to approach and hire web developers, etc. I am starting with a very basic WP site right now.

    April 8, 2014

    • Todor T.

      Unfortunately, we will not have such events in Santa Monica.

      April 8, 2014

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