February 14, 2014
More knowledge on growth hacking and a chance to get some practice?
Very little from the programming point of view, a lot from the marketing perspective.
Spots & Specials, an app for promoting hospitality businesses. It's a social network for the users. You can give your friends 20% off on what you eat/drink in a restaurant/bar by taking a photo and posting it on the network. Friends can show the photo and get the discount. It's going to be a tech company, but with a heavy focus on marketing and sales.
Yeah. My concept is basically a growthhacking solution for hospitality. The marketing of my app is in the product, because the user needs to share the specials to make them useful. So, this will naturally bring in new users. Growthhacking in the product is the most effective solution there is. Some practical use right there :-).
Building the new social network for hospitality: Spots & Specials.