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Cost: HKD 600

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With over 1 billion users globally, and a penetration rate of over 55% in Hong Kong, Facebook can be a very effective tool for generating and converting leads. More than 50% of all users log in and spend at least 15 minutes on Facebook every day. 68% of users say that a recommendation from a Facebook friend would make them buy a particular product.

This hands-on workshop will look beyond just creating and managing Facebook advertising campaigns. We will explore strategies for creating unique and engaging ads (there are 5 different types), maximizing ROI, and driving traffic from Facebook to blogs and websites. In addition, you'll learn how to integrate Facebook with your other marketing strategies like e-mail marketing, SEO, and blogs.


Advanced tactics for creating and managing effective Facebook Advertising Campaigns
How to maximize ROI of Facebook Ads
Ways to effectively drive traffic from Facebook to Blogs & Websites
How to run a successful Facebook contest and giveaway
Integrating Facebook with other Marketing strategies

Basic understanding of Facebook marketing

Pratik Vyas
Founder, CEO,
Tickle & Rapture

Pratik Vyas is an Online Marketing Consultant specializing in helping businesses leverage the Web, Social Media and Mobile platforms to increase Lead Generation and Sales. Pratik is a graduate of The Kenan Flagler Business School at the University of North Carolina, Chapel Hill, and he has 9 years previous experience in Sales, Strategy and Product Development roles at Reuters, Bloomberg, and Citibank. His current clients come from a variety of different industries: Financial Services, Property Development, Diamond Manufacturing, Retailers, Art, and more. He has conducted marketing related trainings at The British Chamber of Commerce, The French Chamber of Commerce, Lane Crawford, and over 250 business owners in the past 2 years.

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