Aim Big. Start small. Start now.
12 lessons learned aiming big while building a grassroots fund-raiser into the 'Be Ugly Grant Wishes' international movement.
Ugly Christmas Sweaters are our icon to do good. Yet 13 years ago in a living room filled with friends singing spontaneous carols, three friends were only aiming to have the cheesiest most feel good party ever. Over the span of a decade producing the original holiday themed party and catalyzing the Ugly Christmas Sweater cultural phenomenon, Jordan Birch built a house party into a mult-intiiative international fund-raising movement that grants wishes for children living with life threatening illnesses. From jovial cheers of the glass, to photos with the mayor, and stick handling the overwhelming demand for community participation, Jordan and his 'Now That’s Ugly Society' Team prevailed, but not without some hot & itchy moments that challenged his passion and skills. These are his stories, strategic insights, lesson and the mistakes he wouldn’t make twice.
What are the benefits:
• Get energized to expose your big idea, big or small
• Be inspired to take action and define your first steps
• Witness a living example of turning a vision into reality
• See how fun and play drive people and communities
What you will learn:
• Key strategies to apply in your business and your personal life
• Mistakes someone else made that you don't have to make
• Tactics for relationship building
• How to bridge business and charity work with the 'doing well by doing good' principle
• How to build your business and have fun doing it
Meet Jordan Birch
Jordan Birch aka ‘Birchy’ is a Trailblazer. In everything he does in his community he strives to bring out the wild in the planet, people, and their happiness profit. Getting here he worked really hard at avoiding what he thought he should, what others did, or what others projected on him. His conflicted spirit found a short-term escape in drugs, his fights led to reconstructive surgery on his face, and he eventually became sick and tired of being sick and tired. He became a Certified Professional Coach after hitting his rock bottom and climbing higher with the support of his tribe of mentors and coaches.
Birchy has pioneered the fusion of transformational Life and Business Coaching with Ecopsychology as an experiential catalyst for his clients to discover their own solutions and strategies to effectiveness, performance, and wellbeing. In 2013, he was nominated for the Best of Canada Natural Health Awards,
honouring the elite Complementary & Alternative health care practitioners, products, and personalities.
Birchy’s giving spirit believes in service above self and he is the Co-founder and Chief Experience Officer of Now That’s Ugly Society—the grassroots organization that is responsible for the hottest social holiday trend on the planet: Ugly Christmas Sweaters, their knitted icon to do good. As the mastermind behind Vancouver’s 13th Annual Ugly Christmas Sweater Party, Ugly Sweater Run Series, and Ugly Sweater Day his team’s nation wide ‘Be Ugly. Grant Wishes’ movement raises funds to grant wishes for children living with life threatening illnesses.
As a contributing Author in the Bestselling Adventures in Manifesting book series Birchy is highlighted among 33 International Thought Leaders whose stories ignite your entrepreneurial spirit. The book 'Conscious Business' is all about the energy of highly creative and inspired entrepreneurs and business owners sharing their stories of success.
His one to one coaching in nature, team action based learning experiences, fundraising movement and brand projects are a fusion of the collaborative wisdom he learned through formal training and the school of hard knocks. When he shares his wisdom with others it keeps all of us wild.