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Secrets to building a powerful tribe!

Aim Big. Start small. Start now.

12 lessons learned aiming big while building a grassroots fund-raiser into the 'Be Ugly Grant Wishes' international movement.


Ugly Christmas Sweaters are our icon to do good. Yet 13 years ago in a living room filled with friends singing spontaneous carols, three friends were only aiming to have the cheesiest most feel good party ever. Over the span of a decade producing the original holiday themed party and catalyzing the Ugly Christmas Sweater cultural phenomenon, Jordan Birch built a house party into a mult-intiiative international fund-raising movement that grants wishes for children living with life threatening illnesses. From jovial cheers of the glass, to photos with the mayor, and stick handling the overwhelming demand for community participation, Jordan and his 'Now That’s Ugly Society' Team prevailed, but not without some hot & itchy moments that challenged his passion and skills. These are his stories, strategic insights, lesson and the mistakes he wouldn’t make twice.

What are the benefits:

• Get energized to expose your big idea, big or small

• Be inspired to take action and define your first steps

• Witness a living example of turning a vision into reality

• See how fun and play drive people and communities 

What you will learn: 

• Key strategies to apply in your business and your personal life

• Mistakes someone else made that you don't have to make

• Tactics for relationship building

• How to bridge business and charity work with the 'doing well by doing good' principle

• How to build your business and have fun doing it

Meet Jordan Birch 

Jordan Birch aka ‘Birchy’ is a Trailblazer. In everything he does in his community he strives to bring out the wild in the planet, people, and their happiness profit. Getting here he worked really hard at avoiding what he thought he should, what others did, or what others projected on him. His conflicted spirit found a short-term escape in drugs, his fights led to reconstructive surgery on his face, and he eventually became sick and tired of being sick and tired. He became a Certified Professional Coach after hitting his rock bottom and climbing higher with the support of his tribe of mentors and coaches.
Birchy has pioneered the fusion of transformational Life and Business Coaching with Ecopsychology as an experiential catalyst for his clients to discover their own solutions and strategies to effectiveness, performance, and wellbeing. In 2013, he was nominated for the Best of Canada Natural Health Awards,
 honouring the elite Complementary & Alternative health care practitioners, products, and personalities.
Birchy’s giving spirit believes in service above self and he is the Co-founder and Chief Experience Officer of Now That’s Ugly Society—the grassroots organization that is responsible for the hottest social holiday trend on the planet: Ugly Christmas Sweaters, their knitted icon to do good. As the mastermind behind Vancouver’s 13th Annual Ugly Christmas Sweater Party, Ugly Sweater Run Series, and Ugly Sweater Day his team’s nation wide ‘Be Ugly. Grant Wishes’ movement raises funds to grant wishes for children living with life threatening illnesses. 
As a contributing Author in the Bestselling Adventures in Manifesting book series Birchy is highlighted among 33 International Thought Leaders whose stories ignite your entrepreneurial spirit. The book 'Conscious Business' is all about the energy of highly creative and inspired entrepreneurs and business owners sharing their stories of success. 
His one to one coaching in nature, team action based learning experiences, fundraising movement and brand projects are a fusion of the collaborative wisdom he learned through formal training and the school of hard knocks. When he shares his wisdom with others it keeps all of us wild. 

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  • Bruno S.

    Hey guys, I appreciate this event.
    I wrote about that in my blog. Take a look.

    http://brunosantiago.wordpress.com/2014/03/21/what-i-have-learned-with-meetups/

    Have a nice weekend!

    March 21, 2014

  • Joyanna A.

    Wonderful event, loved Jordan's message and his passion. Dave and Marco and Bosco added lots of flavour too. Keep spreading those smiles.

    3 · March 19, 2014

  • Elke

    Thanks, am now following you on Twitter!

    1 · March 19, 2014

  • Perry M.

    Business like life is more than numbers thank you Bosco Jordan Dave Marco and all who participated for sharing. Loved meeting the loved ones (parents and fiancees). First step clarify my why second step dare to share and third step fill holes with high spirit experts and 4th have fun be real 80/20. Namaste.

    4 · March 19, 2014

  • Simon S.

    Jordan Birch with a great presentation complimented by Dave Reeve, Marco Pasqua and the great Bosco Anthony thanks guys another Epic meetup!!!

    5 · March 19, 2014

  • Michaels C.

    Thanks for a great event. Jordan I look forward to connecting

    2 · March 19, 2014

  • Barry C.

    Could I ask people; if you're going to change your RSVP, please do include a comment. The reason is that every one of us is sent a copy of your comment in an email when you do that. It's best if you just email the administrator directly if you wish to comment on your RSVP. It would be much appreciated, as some days we get 8-10 such emails. Thank you, and have a wonderful day!

    March 18, 2014

    • boscoanthony

      Barry I think you meant to say please don't include a comment :) hope to see you tomorrow

      March 18, 2014

  • Connie B.

    Sorry, Bosco. Can't make this one.

    March 18, 2014

  • Perry M.

    Looking forward to hearing Jordan share his experiences and thoughts on business doing good and having fun. Recently heard him give an enlightening and fun impromptu speech on similar topic. Namaste!

    1 · March 13, 2014

  • MarkN

    Bosco, sad to miss this one, but I'll be at a trade show in San Francisco making new friends and expanding my network.

    March 13, 2014

    • boscoanthony

      Hey mark in sure we will see you soon

      March 14, 2014

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