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Dave Malouf: Interaction Design as the Language of Story

  • Apr 1, 2014 · 6:00 PM

Interaction Design as the Language of Story: Contexts + Characters + Plots = Design

Humanity is at the heart of storytelling. Stories embed people within closed contexts that guide people through a collection of activities that lead them invariably to a climatic conclusion. Sound familiar? Great Interaction design is the creation of a set of moments taking people through a collection of actions bound by contexts that lead them to hopefully fulfill a goal. In design we need to demonstrate our understanding of people and contexts we are designing for and with, and illustrate the activities that will bring these characters to their most valuable and climatic set of experiences. We will use the framework and language of storytelling as your toolkit to help you design the architectural systems connecting your interfaces as well as creating and communicating the principles that go into the interface designs.

Dave Malouf is an interaction designer with close to 20 years experience designing at the cross-roads of technology, people and business. He is formerly a Professor of Interaction Design in the Industrial Design Department of the Savannah College of Art & Design (SCAD). Before taking this position, David was a Sr. Interaction Design for Motorola Enterprise Mobility (currently called Motorola Solutions) where he designed software, webware, and hardware interactions and interfaces. 

Dave is also one of the primary founders and the first Vice President of theInteraction Design Association (IxDA).



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  • Margaretha F.

    Short, but sweet. I'm so into storytelling and eager to learn more about the methodology of touching the hearts, and making people engage and reflect.

    April 2, 2014

  • Erik Chrisander G.

    interesting talk!

    April 2, 2014

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