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BrandLab event this weekend: featuring Aaron Draplin

From: Buck S.
Sent on: Thursday, March 21, 2013 9:35 AM

From: Chris Lewman <[address removed]>
To: KC Core Group Members

FRIDAY, 3/22 - FREE KICKOFF: Screenland Armour, 6:30PM (RSVP on our eventbrite page)



SIGNUP FEE ONLY $5 FOR DESIGN CORE MEMBERS - use discount code "kcdesigncore"

Some how, some way, the design Gods have smiled upon us.  Aaron Draplin of Draplin Design Company (Portland, OR) will now be joining us as an All-Star Guest Judge and Speaker.  We reached out to Aaron a few weeks ago about what we were doing, not really expecting a response.  But as a true Midwesterner, Aaron is known for showing some love and support to the "little gigs".  He surprised us a few days ago when he called to say that he wanted to be part of what we're doing here in Kansas City.

Aaron has been called one of the top designers of our generation.  ESPN has deemed him snowboarding's most recognized (and imitated) designer.  His client list includes companies like Nike, Target, Coal Headwear, Union Binding Co, Esquire, Wired, Timberline, Red Wing, Incase, Ford Motor Co., and even the Obama Administration.  That's right.  Aaron helped design the stimulus logo that you've probably seen a time or two posted on a highway sign.  Aaron is also the creator of Field Notes (  He travels the country and speaks regularly.  Aaron's talks are inspiring and insanely uncensored.  We are lucky to have him on board.

To help cover Aaron's travel fees, we will be charging for any additional signups to participate, or for people who just want to hear him speak.  The eventbrite site and the website will be updated shortly with this information.  We're excited to welcome Aaron as part of our Brand Lab team.

FOR ONE DAY ONLY (THURSDAY, 3/21), DESIGN CORE MEMBERS CAN RESERVE A TICKET FOR ONLY $5. VISIT SCREENLAND.EVENTBRITE.COM, CLICK ON LAST MINUTE HACKATHON TICKET AND USE PROMO CODE: kcdesigncore. The $5 is to help us cover expenses but you will get much more than that including 2 tickets to Screenland for future use, food/bev all weekend plus the opportunity to listen to Aaron Draplin, Danny O'Neill, and more.

On behalf of Butch Rigby, owner of Screenland, and the rest of the organizers for Brand Lab, we invite you to be part of something really special.  We're ready to rock this weekend.  For more info, email [address removed] or check out the website for more details:

(Draplin Design Genius Shown Below)
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