LOCK AND KEY SINGLES EVENTS-MILWAUKEE Message Board › Wine Tasting Question

Wine Tasting Question

Steven
Stevo091
Chicago, IL
Post #: 6
I recently attended a wine tasting event, had about 200 or so people with about 5-6 vendors. As I'm standing in line I start to wonder. Who's paying for the sample tasting bottle?

If you think about it a vendor probably goes through 15-20 bottles of wine at a tasting. Some of those bottles range from $10 to $60. Does the company hosting the wine tasting pay for the taste bottles or does the vendor eat the bottles in hopes of sales either at the event or down the line?

I've also head some wineries paying for the booth which sounds nuts. Paying for a booth and then writing off 15-20 bottles..

Anyone know what the typical deal between a vendor and company hosting a wine tasting is?
A former member
Post #: 1
Being a business owner myself, what typically happens is that I have to spend my own money to sample out to people in hopes of a new customer. The hosting company just provide the place for you to show your products.
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