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August Moose Meeting

Our next meeting will be on Monday August 6 when we'll discuss how to define the scope of your content niche.

Defining a niche can be tricky. If your topic is too broad (food), your audience may not develop a sense of what to expect. You may also feel overwhelmed in trying to fully cover the topic on a regular basis. If the topic is too narrow (stuffed grape leaves) you may find it hard to find enough readers, or you may run out of things to say. Our goal is to find the sweet spot in between (middle-eastern cuisine for example), in which our topic is clearly defined but of broad enough interest that we can always write more things that our followers will want to read.

Those of you who blog for work will also want to think about how this affects business blogging. Are you writing things that will interest your companies clients/customers/vendors/peers/whoever your audience may be? As a friend on Twitter once said, if you sell dog food, don't blog about dog food, blog about dogs.

The Spider doesn't sell food, but you can bring your own pizza or snacks (excluding chips and pretzels, which they do sell.)

They offer an array of beverages including beer, wine, pop, juice, coffee, tea, iced-tea and bottle water. Please don't bring your own coffee. They are more than happy to make some for you.

Parking can be a bit sticky. You'll probably want to park on the street, but there are a limited number of spaces available in the Coffeehouse lot next door. Look at this Google map for options:

The Barking Spider is cash only, but they have an ATM in the back room. Wifi is available through Case Western Reserve University using the username and password "caseguest."

We hope to see you there!

p.s. Would you like to lead a discussion topic at a future meeting? If so let us know, we'd love to have one of our Moose drive the conversation.

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