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The first chapter of Leaders in Software and Art was founded in New York in 2009 as a networking group for cutting-edge artists who use technology to create museum-quality pieces. Meetups feature artist speakers showcasing their work and are attended by people fascinated by the field, such as curators, collectors, engineers and programmers, and of course other tech artists. What began with software art presentations has grown to include data visualization, sculpture made using LEDs, microprocessors and Arduino, web art, interactive art apps, and internet start-ups in the art space. Lately, professionals in advertising, PR and marketing are starting to commission software art on behalf of their clients.