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Lean Game Development

We're super excited to have Seth Sivak, one of the Top 50 Game Developers (!), come talk to us about what Lean Startup looks like when you're developing games.

Join us for an inside look at how iterative user testing, experimentation and metrics are used during the development, release and live operations of web and mobile games.

6:30pm Pizza & Networking

7:00pm Lean Game Development

Speaker: Seth Sivak

Seth Sivak is currently the CEO of a new game start up called Proletariat Inc., which came out of Zynga Boston. Seth held many titles while at Zynga, including: Executive Producer, Project Lead and Product Manager. He was the Lead Game Designer for the Facebook game Indiana Jones Adventure World, which launched in September 2011.

In 2011, Seth was named one of the Top 50 game developers by Game Developer Magazine. Prior to Zynga, Seth worked at Conduit Labs as a gameplay engineer on several Facebook games including Music Pets and Super Dance. While in graduate school Seth worked on Winds of Orbis, which was an IGF Student Finalist in 2009.

http://sethsivak.com/ | Twitter: @sjsivak


Special thanks to Microsoft, who continues to host us with free space & feed us pizza! Remember that Microsoft also provides startups with free software, support & cloud through BizSpark.

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  • Abby F.

    Thanks all for attending! Seth posted his slides here: http://www.slideshare.net/sjsivak/lean-game-development

    February 3, 2013

  • Rupert S.

    Are the slides from the presentation posted anywhere?

    February 2, 2013

  • Chris C.

    Hi Gang,

    As we're in the parking space (pun intended) and have seen folks ask this question pretty regularly pre-meetups we plan to attend at NERD, here's a comprehensive parking summary for the area:

    1. On-street metered parking is enforced until 6:00 PM at a cost of $0.25 per 15 minutes. Please note, the meters only accept US quarters. After 6:00 PM, if you can find a metered spot, it's free (through 8:00 AM the following day).

    2. There is a parking garage beneath NERD that costs $10 after 4pm.

    We have posted images of most of the metered and non-metered on-street parking as well as the garage parking located under NERD on our blog at http://beta.meteraid.com/.

    1 · January 31, 2013

    • Diane C.

      Thank you for this information. And, for all your efforts. You are a good guy!

      February 2, 2013

  • Diane C.

    Absolutely terrific talk by Seth! Great questions. Fantastic evening! Thanks so much!

    February 2, 2013

  • A former member
    A former member

    Any chance that the slides from Seth's talk will be made available?

    February 1, 2013

  • Peter W.

    Very interesting.

    February 1, 2013

  • Andrew W.

    I think analytics should be empahsized more in lean development. Although I am not a game development, as a software developer and a SCRUM practicer, I believe analytics is key to a successful and rapid development cycle. Defining a clear set of metrics helps drive playtesting and verifying you developing what you want to develop.

    February 1, 2013

    • Andrew W.

      The speaker, Seth, outlined many good development techniques which Valve likes to promote (i.e play test, play test, play test). However, Zynga is a special case due to their foresight and ability to pushing gaming on Facebook early on. The market has changed significantly since Facebook introduced gaming and this affected Zynga shown their closing offices, etc.

      February 1, 2013

    • Chris C.

      A little off topic but I'd also be interested to know if the key VC metrics typically line up with the metrics needed to produce a successful app/product.

      February 1, 2013

  • Abby F.

    As mentioned at the meetup - Lean Day UX is March 1st in NYC. Jeff Gothelf has provided this discount code for 10% off for Lean Startup Boston members: LSCBOS

    February 1, 2013

  • Kyle H.

    Great talk. I really enjoyed the entire presentation. Everything was straight to the point.

    1 · January 31, 2013

  • Jeffrey S.

    Would it be possible for this to be recorded? Can't make it because I have to take care of my pets.

    1 · January 31, 2013

  • Hao C.

    Join relevant Gamification meetup. http://www.meetup.com/Gamification-Meetup/

    January 31, 2013

  • Rupert S.

    Hi. This will be my first Boston Lean Startup group meeting. I'm interested in what tools people are using to support split testing and also what metrics are used to measure success.

    Rupert

    1 · January 29, 2013

  • Abby F.

    Do you have any questions you'd like Seth to cover in this talk? Post them here!

    January 29, 2013

  • Todd F.

    I'll be there. Repping for Mike Maples and FLOODGATE.

    January 9, 2013

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