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Lean Analytics with Ben Yoskovitz + free copy of the book

  • May 15, 2013 · 6:30 PM

(Student or just can't afford the ticket price? Join the volunteer mailing list for opportunities to get in for one dollar.)

Ben Yoskovitz, food, beer, and a free copy of Lean Analytics sponsored by Atlassian! (You can download a preview here)

Free copy of Lean Analytics is sponsored by the generous folks at Atlassian who really came through in a pinch to help us out. So big kudos to them!

We'll kick off with two lightning talks:

  • The Lean, Mean, Paid Acquisition Machine by George Revutsky
  • Astrid - From Side Project to 4M downloads and Acquisition with Jon Paris

"Ben and Alistair zoom into the measurement and learning process, packing Lean Analytics with concrete examples, real-world case studies, and advice you can use immediately." - Eric Ries, author of The Lean Startup

"Not more numbers, but actionable metrics." - Ash Maurya, Founder/CEO at Spark59 and Author of Running Lean

"Everyone knows they need metrics, but finding ones that are specific, measurable, actionable, relevant and timely is a huge challenge." -Zach NiesRally Software's chief technologist

"... cuts through opinion with facts." - Tim O’Reilly, founder of O'Reilly Media

"... learn and iterate quickly using data." - Avinash Kaushik, author of Web Analytics 2.0 &  Web Analytics: An Hour a Day

The core idea behind Lean Analytics is this: by knowing the kind of business you are, and the stage you’re at, you can track and optimize the One Metric That Matters to your startup right now. Repeating this process helps you to overcome many of the risks inherent in early-stage companies or projects, avoid premature growth, and build atop a solid foundation of true needs, well-defined solutions, and satisfied customers.

Marc Andreesen said "Markets that don't exist don't care how smart you are." Whether you're a startup founder trying to disrupt an industry, or an intrapreneur trying to provoke change from within, your biggest risk is building something nobody wants.

By measuring and analyzing as you grow, you can validate whether a problem is real, find the right customers, and decide what to build, how to monetize it, and how to spread the word.

(For a preview, you can see some video interviews with Ben here)

(Want to do a lightning talk? Contact me)

Lastly, we'll end with our panel and open mic MVP format. Anyone can present their MVP to get feedback from our panel! Show up at 6:30 sharp to signup.

(Contact me for details on the format and how to present your slide or demo.)

 

About Ben Yoskowitz

Ben Yoskovitz is a serial entrepreneur with 15+ years experience in web businesses. He started his first company in 1996 while completing university. In 2007 he co-founded Standout Jobs, a B2B software company in the recruitment space. The company raised $1.8M from venture and angel investors. In 2010 after exiting Standout Jobs, Ben co-founded Year One Labs. He's currently VP Product at GoInstant, a company building co-browsing and shared web experience technology that was recently acquired by Salesforce.com.

Ben has been blogging since 2006. The “Instigator Blog” is recognized as one of the top blogs on startups and entrepreneurship. Ben is also an active mentor to numerous startups and accelerator programs. He's currently co-authoring Lean Analytics, a book about how to use data to build a better startup faster, to be published by O'Reilly Media in 2013.

About Jon Paris

Jon Paris co-founded Astrid (acquired by Yahoo! - May '13) and as CEO took it from a side project to 4M downloads.

Before entering entrepreneurship, Jon served as a campus minister, becoming a sought-after public speaker while leading some of the largest student organizations at UC Berkeley and Stanford.

Jon’s blog is available at http://jnparis.com and can be found on twitter at @jnparis.

About George Revutsky

George Revutsky is a serial entrepreneur with over 16 years experience in search marketing, product, UX, and growth. He is
currently the co-founder of WishPlz, an "Evernote for Shopping."

Prior to WishPlz, George founded MyNextCustomer as well as
ROI.works, a search marketing agency specializing in paid acquisition. George previously ran Marketing for Cybergold though its growth from 1MM to 7 MM users and IPO (CGLD-NASDAQ).

George's consulting clients include Cardstore.com, American Greetings, Oreck, Trinet HR, Bourbon & Boots, Union Bank, MINI, and Bentley Motors Corp.

Beer, (real non-pizza based) food, and a good hang with great people is included thanks to the price tag. After expenses, extra proceeds go to building out LeanStartupCircle.com for the community.

Join or login to comment.

  • WIL P.

    could not break away from work and had to miss again! (no worries, I already own the book.) will there be on-line video?

    May 16, 2013

    • A former member
      A former member

      Has the video been put online yet?

      June 17, 2013

    • Tristan K.

      Some is available here: http://www.justin.tv/...­ . I haven't received the footage from the direct recording yet, which should be higher quality.

      June 17, 2013

  • Zhibai H.

    A little more crowded than expected

    May 18, 2013

  • Livia

    Does anyone know how can we pay $20? I'm in the waiting list, and got an email said there's one spot available...but I don't know how to active? how to pay...? :(

    May 15, 2013

    • Tristan K.

      Sorry for your problems, the meetup wait list system kind of sucks and we can't control it. We may use eventbrite in the future.

      May 18, 2013

  • Maureen O N.

    great, best one yet

    May 15, 2013

    • Tristan K.

      Glad you enjoyed it, chaos and all.

      May 18, 2013

  • Patrick C.

    Great event!

    May 15, 2013

  • David T.

    Great crowd...well organized as always

    May 16, 2013

  • Don Y.

    loved the talk - hope Ben does a Udemy Course like Ash Maurya

    May 16, 2013

    • Tristan K.

      Definitely tell him on his blog!

      May 18, 2013

  • Rose T.

    This was such a super event. I am so happy that I found you all.

    May 16, 2013

  • Paul B.

    Rock star status

    May 16, 2013

    • Tristan K.

      Next time we will give Ben a guitar.

      May 18, 2013

  • Joerg K.

    Great event! It was my first time at the LSC. I will be back.

    May 16, 2013

    • Tristan K.

      Glad to hear it. Thanks for coming!

      May 18, 2013

  • Pablo D.

    Quick question: is there safe bicycle parking in the venue?

    May 15, 2013

    • Tristan K.

      Sort of....it's a pain in the ass and you have to go around back to bring your bike in but it's possible. Sorry I didn't see that yesterday.

      May 16, 2013

    • Pablo D.

      No problem, thanks! I double-locked it outside and it was ok.

      May 16, 2013

  • John S.

    I'm not going to be able to make the event tonight. Bummer, but (assuming Tristan's OK with it) the first person who replies can take my spot and book.

    May 15, 2013

    • Suvda M.

      I would that, thanks. Suvda Myagmar

      May 15, 2013

    • Tristan K.

      Did this work out? Subs are fine of course.

      May 16, 2013

  • A former member
    A former member

    I have something else that came up, I can stop by to pick up my book but don't have time to stay for the talk. Could I just give someone my badge to go in for the talk since I've already paid?

    1 · May 15, 2013

  • gary

    forgive if i've already mentioned this: Since there's no room to get in, i just wanted readers to know our remarkable social venture startup, seed funded last year and about to get $250k-300k seeks a PT pro or Intern Project Manager and/or analytics help and/or usability testing director. Anywhere USA. [masked]

    2 · May 15, 2013

    • Tristan K.

      Please do not pitch jobs here.

      May 16, 2013

  • A former member
    A former member

    is there a twitter hashtag for event?
    if not, how about #leananalytics ?

    I'm headed over now.

    May 15, 2013

  • Anna I.

    Great event tonight! Thanks! If someone here need help with mobile apps ui/uxor dev - will be glad to chat http://stanfy.com

    1 · May 15, 2013

  • Dave L.

    Can't make it - give my seat - and my copy - to a deserving soul.

    May 15, 2013

  • Tristan K.

    We are sold out and I cannot guarantee seats or free books beyond 100, or even a good view. Beyond that, please go check out the live stream at http://Justin.tv/leanstartupcircle and tweet to #lscsf

    May 15, 2013

  • Cindy F S.

    Suggestion for waitlisted people: Join us for 2 Steps to MVP Success http://bit.ly/14XWj1P

    May 14, 2013

  • gary

    can anyone planning to cancel give me their name. Our remarkable (of course) startup is seeking an analytics savvy PM or even Intern willing to learn. [masked]

    May 14, 2013

  • gary

    if anyone cancels, or wants to be our analytics and PM, please tell me

    May 14, 2013

  • Giacomo B.

    free book but have to pay $20? :)

    May 14, 2013

    • Giacomo B.

      just messing around with you...

      May 14, 2013

    • Tristan K.

      No worries...I got the impression from some emails that people didn't realize the book was out.

      May 14, 2013

  • David B.

    Sorry to miss this one but I'll be in Chicago. I can has refund?

    Or keep my money and hold a copy of the book for me. That's cool too :)

    -David

    May 11, 2013

    • Tristan K.

      Why do you keep paying anyway? Always free for organizers! :)

      May 14, 2013

  • Tristan K.

    For those looking for parking, try here (research courtesy of O'Reily) http://www.yelp.com/biz/city-park-archstone-fox-plaza-garage-san-francisco

    May 14, 2013

  • A former member
    A former member

    I have recently been pulled back from retirement into the startup world. A perfect project for my skills and background. I hope that I can get in.

    May 13, 2013

  • Lee-Lan Y.

    It makes a lot of sense after learning more about Lean. I do product development and management for years. I wonder why wait all these years. Looking forward to the meet-up.

    May 9, 2013

  • Tristan K.

    We've opened up the remaining slots, so please RSVP if you were stuck on the wait list.

    May 8, 2013

  • A former member
    A former member

    Excited to hear the speaker!

    May 8, 2013

  • A former member
    A former member

    I was looking forward to this one, but turns out I will not be in the area. Come do this one in SoCal soon!

    May 7, 2013

  • Anna I.

    Thanks for adding more spaces :)
    Looking forward for the event!

    May 6, 2013

  • Tony W.

    I'm giving a talk myself that evening....

    April 23, 2013

  • Zhibai H.

    I'm Blake the Chinese translator of this book

    3 · April 22, 2013

Your organizer's refund policy for Lean Analytics with Ben Yoskovitz + free copy of the book

Refunds offered if:

  • the Meetup is cancelled
  • the Meetup is rescheduled
  • you can cancel at least 0 day(s) before the Meetup

Additional notes: Any reasonable request for refund will be granted.

Payments you make go to the organizer, not to Meetup. You must make refund requests to the organizer.

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  • Pivotal

    Event space hosted by Pivotal Labs

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