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Lean and/vs. VCs - Funding for Lean Startups

  • Jun 19, 2013 · 6:30 PM

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Lean startup does mean cheap startup.

While many VCs emphatically express enthusiasm for lean startup principles of fast iteration and a singular focus on actionable metrics, many founders tell stories about angels and VCs asking for nothing but vanity metrics and arbitrary benchmarks such as 10,000 users.

Presentations and panelists include:

  • Ariel Poler, super angel and founder of IPRO, Topica, and TextMarks
  • Chris Redlitz, founder of Transmedia Capital, KickLabs, and The Last Mile
  • Danielle Morrill, CEO of Mattermark, YC Alumni, Employee #1 at Twilio
  • David Binetti, founder of Votizen,, Capitolix, and more

This panel and discussion will try to answer:

  • Do VCs understand lean?
  • What metrics do angels and investors look for in startups?
  • Does a VC look at a lean company differently than a "build it and they will come" company?
  • ..and more

About Ariel Poler

Ariel is an entrepreneur, mentor and investor. Ariel was the founder of IPRO, the first web analytics company, Topica, one of the first email communities, and TextMarks, a pioneering provider of SMS marketing services. He was board member of Kana Software, LinkExchange, StumbleUpon, Scan and Odeo. Ariel currently serves on the boards of Freedom Financial and Strava. His angel investments include AdMob, Flixster, Slideshare, VivaReal, BrightRoll, Optimizely, Causes, Mashery, Kongregate and NexTag. Ariel holds a B.S. in Mathematics with Computer Science from MIT and an MBA from Stanford University. He is originally from Venezuela and lives in San Francisco with his wife and three children. Ariel is addicted to kitesurfing - particularly kite racing and kiting on waves.

About Chris Redlitz

Chris has been on the forefront of emerging technologies since the commercialization of the web. He is the Founding Partner of KickLabs and Transmedia Capital, a seed stage investment fund both based in San Francisco. Chris co-founded AdAuction, the first online media exchange in 1997 which was the precursor to the current auction based and dynamic pricing platforms in online media. Chris co-founded the first online independent yellow pages, OnVillage (acquired by Super Pages), the first online automated coupon platform, launched the first RSS ad campaigns, and helped develop the first peer to peer ad delivery system.

In 2010, Chris and his wife Beverly Parenti  co-founded The Last Mile program, designed to teach incarcerated men and women fundamental  business skills and entrepreneurial training. The Last Mile is the most progressive prison program in the world and will expand the several other states in 2013. It is expected to be adopted across America in the next three years.

About Danielle Morrill

CEO of Mattermark. Formerly CEO of Y-combinator company Referly, mentor in residence at 500 Startups, employee #1 at Twilio as Director of Marketing, and editor-in-chief at Seattle 2.0.





About David Binetti

David Binetti most recently sold Votizen to, has previously been the founder of, Capitolix, and been on five other founding teams. He was also on the original 7 person team that created His metrics based approach with Votizen was featured in Eric Ries' book The Lean Startup.

Beer, (real non-pizza based) food, and a good hang with great people is included thanks to the price tag. After expenses, extra proceeds go to building out for the community.


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  • Tristan K.

    Some additional info from the speakers (if you want direct contact info you need to be on the event mailer.)

    David Binetti - @dbinetti,
    Danielle Morrill -, , ,
    Ariel Poler - @ariel,,
    Chris Redlitz, @chrisredlitz, @tlm,,,

    1 · June 21, 2013

    • Lisa W.

      Thx for the info, Tristan! You rock:)

      June 21, 2013

  • Lisa W.

    Awesome panel. Thanks, Tristan and team!

    1 · June 20, 2013

  • Ken Zi W.

    Amazing event. Tristan ran a great show again!

    2 · June 20, 2013

  • Kaisar Nova K.

    Cleared up a lot of questions I had - Thank you!

    1 · June 20, 2013

  • Yuliya

    Cool event! It would be great to get David's presentation. He has a lot of interesting stuff on slideshare, btw.
    Also, I did a short summary on Danielle's interview on Quora (if you are not on Quora, u can use this link Really enjoyed it. I have some notes on David's presentation as well. Will try to get them out there. Looking forward to our next meetup!

    1 · June 20, 2013

  • Aidan Y.

    Excellent speakers and great format. Learned a lot! Thanks!

    1 · June 20, 2013

  • A former member
    A former member

    It was a good gathering of like minded (and few unlike minded) people. It was well organised in terms of duration, timing as well as speakers. Presenters were open and shared insights which were a good to know things... all in all a good place to be in..

    1 · June 20, 2013

  • Tiffany

    I'm glad there was a female represented in the speaker panel!

    3 · June 20, 2013

    • Tristan K.

      We had a female VC as well but she couldn't make it unfortunately.

      1 · June 20, 2013

  • Tristan K.

    Anyone who received a book, please remember to tweet. This helps us get more books to give out! Please tweet something like: "Thanks to @atlassian, @oreilymedia, @byosko and @jonsilvers for the Lean Analytics book @leancircle!" If you received the UX for Lean Startups book, please tweet "Thanks to @oreilymedia and @lauraklein for the UX for #leanstartups book @leancircle!"

    1 · June 20, 2013

  • A former member
    A former member

    Will the presentation be posted here?

    2 · June 20, 2013

    • Tristan K.

      David will probably post his presentation on slideshare. Look for David Binetti

      June 20, 2013

  • gary

    want to reply to chandra duggirala, but oddly, do not see his post here, so hope he sees this, since our startup is of much interest to health insurance companies, because research is showing that long term couple satisfaction is as key to good health as is diet and exercise, gay at couplewise dot com

    1 · June 20, 2013

    • chandra d.

      Hi Gary, Your startup looks interesting. lets connect offline. My email is [masked]

      June 20, 2013

  • Jin D.

    Fantastic. Even better than I expected. The quality of the speakers was very high and I enjoyed the variety of formats.

    2 · June 20, 2013

  • A former member
    A former member


    1 · June 20, 2013

  • Sean C.

    Great speakers with great insights

    1 · June 20, 2013

  • Brandon S.

    2 · June 19, 2013

  • Ainsley

    Hope I can attend :)

    June 18, 2013

  • Aron

    What is the relationship between leanstartup and vc?

    1 · June 13, 2013

    • Tristan K.

      That's what the meetup is asking.

      3 · June 13, 2013

Your organizer's refund policy for Lean and/vs. VCs - Funding for Lean Startups

Refunds offered if:

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Additional notes: Any reasonable request for refund will be granted.

Payments you make go to the organizer, not to Meetup. You must make refund requests to the organizer.

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