At the June meeting, Daniel Boen talks about how the legal industry has gotten leaner (for the better) with the new economy. He'll tell us about limited-scope (or “unbundled”) legal services, common-sense legal essentials for creative startups, and how to best protect your company’s intellectual property. All without putting you to sleep. Dan is a business attorney who works with creative businesses, entrepreneurs and arts & entertainment. He also teaches a course in IP law and economics for the Institute of Production and Recording.
Next we will have a series of 1-minute pitches from people hoping to form a new team.
Attendees organize into teams, either joining an existing team or forming a new team from the 1-minute pitches. Everyone joins a team.
Each team then develops its problem hypothesis, solution hypothesis and a series of assumptions which are core to the success of the business.
Next, the team creates an MVP, or "Minimum Viable Product." (This will likely be done between events.) The goal of the MVP test is to "Get Out Of the Building," speak with real customers and to collect cash or non-cash currency which serves as validation.
The process promotes a problem-centric approach to business ideation. By continuously validating and invalidating assumptions, teams are forced to pivot their solution (and even problem) toward a true customer pain rather than creating a solution and after-the-fact seeking customers with a problem.
The event culminates with each team sharing its activities, challenges and results.