More often than not, companies embark on a new project with a hyper focus on the journey. The issue? They don’t always know the destination. In this talk, we’ll take a look at the increasingly important task of defining success and the vast impact it can have on your project and business.
Specifically, we’ll tackle the following:
• Why defining success matters and the pitfalls of doing it improperly (running blind, misinterpreting failure, abandoning the ship too early)
• How to define success
• Benefits of knowing the destination
Ben Moriarty is the Founder & CEO of Jokket, a lean enthusiast, and a huge fan of Rocky IV.