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Don Reinertsen: An Introduction to Second Generation Lean Product Development

  • Dec 11, 2012 · 5:45 PM
  • ThoughtWorks

Initial attempts to apply lean methods in product development simply copied behaviors that worked in manufacturing. This doesn’t work — development is a profoundly different domain. Eliminating all variability works in manufacturing; in product development it eliminates all innovation. Second Generation Lean Product Development takes a different, science-based, approach. It relies on understanding mechanisms of action and quantifying tradeoffs. It uses economics, statistics, queueing theory, and concepts from telecommunication network design. This presentation will provide a brief introduction to some of the key ideas in the bestselling book “The Principles of Product Development Flow: Second Generation Lean Product Development.”

Don Reinertsen

Don is the President of Reinertsen & Associates, a consulting firm specialized in the management of product development. He has worked with leading product development organizations for over 30 years, and taught executive courses at Caltech for 14 years. He is the author/co-author of three best-selling books on product development, and is considered one of the leading thinkers in the emerging field of lean product development. His latest awarding winning book, The Principles of Product Development Flow: Second Generation Lean Product Development, has been praised as, “…quite simply the most advanced product development book you can buy.”

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  • Geoffrey B.

    Great Talk. Good Value.

    December 12, 2012

  • Darren J.

    Very technical and academic discussion tonight. Really enjoyed the presentation.

    December 12, 2012

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