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Feb '14 Meetup

Thanks to everyone who joined us for the Jan meetup, it was a great discussion.  Returning in three weeks now, same venue, same format, no special guest sorry.  Topics are:

Essential Custom Variables

What are the custom variables you would add to your tracking for any website.  Is it the hour of day, page type, visitor type or the weather ( .  Looking for recommendations here for what people should be tracking, whatever the sector for their website.

Complementary Digital Analytics Tools

Looking for recommendations for the best tools to use alongside your Google Analytics, Adobe Analytics, Webtrends, AT Internet, GoSquared, StatCounter tool.  Will be a list of areas, potentially something like Voice of Customer, A/B Testing, Usability Testing, Call Tracking, Session Recording, Heat Maps, Data Visualisation, Performance Monitoring and anything else I can think of and looking to get recommendations for each. 

Ideally get recommendations at different price levels and a reason why it is recommended.  Will accept negative recommendations as well.  Would prefer to not just get a list of tools, ones that you have used personally.

Any questions, let me know but otherwise see you there


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  • Tim L.

    Loads of great ideas being passed around again!

    February 27, 2014

  • Jonathan K.

    Had to leave early but a good way to spend an hour

    February 27, 2014

  • Alison S.

    Another great session with a wealth of knowledge being freely shared. Thanks everyone!

    February 27, 2014

  • Andrea Gareth Jax S.

    I'm so sorry, but i have to skip, i have some works to do and tomorrow i have a job interview! i hope to attend the next event!

    February 26, 2014

  • Kashif Y.

    Sorry have to bail unfortunately!

    February 26, 2014

  • Mark P.

    Sorry cannot make this one - double booked!

    February 25, 2014

  • Pedro G.

    I'm away this week, unfortunately. Have a great time, everybody.

    February 25, 2014

  • John W.

    Can't make it this time :-( but really enjoyed the last one, I thought the format worked well, and looking forward to more in the future.

    February 21, 2014

40 went

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