Patrick F.

Location:

London

Member since:

March 29, 2013

What do you/where do you work/study?

I work in consumer trends at the moment but my passion and forte is psychology

How do you use cognitive-behavioural theories? Or, in what way are you interested in using them?

To make money for myself and give brands and advertisers more effective, science-based strategy than the hocus-pocus "insight" they currently use

Introduction

Behavioural economist


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