LA Marketing Analytics Group is a collection of marketers and analysts that want to share best practices and learn about new trends. We are a group that gets together on a monthly basis for a casual gathering. Let's use #LAMAG to keep the discussion going! We talk Big Data, Internet of Things, Marketing Analytics from all angles, Attribution, Segmentation, Performance Optimization, ROI, Data Driven Marketing, Metrics, KPI's and so much more. Join us to learn and network!