Managing your relationship with the Tech Media by Yaniv Feldman

You may think that a tech blogger’s life is a glamorous whirl of free lunches, great gadgets and being bought drinks at conferences. If so then you are probably following the wrong bloggers. In fact, it’s more like a long round of typing, getting annoyed with PRs and founders and then some more (louder) typing.

So how do you make bloggers pay attention to your startup? Why is creating a relationship with journalists so important and why should you write about things that are not related in any way to your app or startup and how will that help you.

Yaniv will talk about how to approach bloggers and journalists, how to pitch your story to them and how to manage your continues relationship with the tech media to your advantage.


About the Speaker:
Yaniv Feldman, Blogger and Managing Editor at (the largest Startup and Tech blog in Israel and widely considered as the TechCrunch of Israel) has been covering the Israeli and European startup scene for almost 5 years.

The session will be in Hebrew

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  • Ori L.

    Thank you Yaniv, it was great.
    Getting your side of the story was both fun and educational.

    November 19, 2013

  • Meltzer

    5 starts. Very practical . Thank you Yaniv.

    November 19, 2013

  • David R.

    A very useful lecture, drawing a wide picture of the subject.

    November 19, 2013

  • Haim B.

    For those of you who interested, is a platform that enables you to find/contact relevant journalists for your story (and enables journalists to connect with stories). Good luck with your ventures, Haim

    1 · November 19, 2013

  • Gal N.

    תודה יניב על הרצאה מהנה, כנה ומועילה.
    לצערי הייתי חייב לצאת בשעה 18:40, אם למישהו יש כמה טיפים שהוא כתב אני אשמח מאד אם תשלחו לי למייל [masked].
    נ.ב, אני כתבתי טיפים אז מי שמעוניין, אשלח בשמחה.

    November 19, 2013

  • Assaf

    ההרצאה הייתה מעולה! תודה רבה

    November 19, 2013

  • Yossi D.

    Great presentation and presenter. A lot of good and practical into by Yaniv.

    1 · November 18, 2013

  • Yariv D.

    Great lecture, Awesome tips!

    1 · November 18, 2013

  • Eran A.

    Very useful, thank you Yaniv!

    November 18, 2013

  • Tzvika A.


    November 18, 2013

  • Gil D.

    To the point. Many actionable tips. Thanks Yaniv!

    1 · November 18, 2013

  • nava a.

    He was honest...

    1 · November 18, 2013

  • Alex

    As a publicist in the high tech arena, I am sure I will learn. Looking forward!

    November 18, 2013

  • Haim B.

    Looking forward. For Yaniv's Insights. And meeting interesting professionals.

    November 18, 2013

  • Alex G.

    I'm really excited about this event! I am working with several tech clients as a Marketing Consultant, doing Media Outreach and can always learn more!!

    Let's Connect on LinkedIn:

    November 18, 2013

  • Alex C.

    Will the event be recorded and uploaded to YouTube? If not, I would really appreciate if you can consider this option for future events.

    November 18, 2013

  • Dadi A.

    Linkedin: Please send me an invitation or contact me at [masked]

    November 17, 2013

  • ilana c.

    Important subject hos info etcw to stay objective and verify facts info not supplied from the PR

    November 17, 2013

  • Natalie B.

    The event will take place at the Microsoft's auditorium, building 5 floor L2.

    November 17, 2013

  • Avi P.

    Microsoft first event

    November 14, 2013

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