Jul 22, 2014 · 7:00 PM
Tonya McCarley, Associate Manager of User Experience Design at ITHAKA will be coming in to speak to us about "Dual-track" Agile. This is the idea of running two tracks within one project. One track focuses on development and the other focuses on discovery. The job of the discovery track team is to validate assumptions by
creating hypothesis, making an artifact, and then testing it in front of users. One of the testing methods that she will touch upon is A/B testing.